Author: Guigu Meng

Nan Yi stood outside the restaurant for a while, sorting out the thoughts in his mind, and then returned to the restaurant to continue the previous topic about the media with Priyanka.

In the past few days, he has not only been worrying about the candidate for the president of Labor Media, but also studying the development history of India's television industry.

In the past few decades, India's television industry has developed very slowly. Since the first state-run public television station DD1 was established in New Delhi in 1959 with the aid of West Germany, it was not until 1972 that the television signal was expanded to the other two major television stations.

In the cities of Bombay and Amritsar, in 1975, the number of cities with television services was expanded to seven.

Generally speaking, the TV penetration rate in India was very low at that time, and there was only one TV station. The TV programs broadcast were mainly news information and agricultural program reports.

In 1982, color TV entered the Indian market, especially when the TV station broadcast Gandhi's Independence Day speech live, which stimulated a rapid increase in color TV sales.

Of course, the most important reason is that some Indians finally have a little extra money in their pockets.

Also in that year, India's then Minister of Information and Broadcasting went to Mexico to inspect their most prestigious TV series business. After watching a local TV series "Follow Me" filmed in 1975, he was inspired.

He was so excited that when he returned to China, he started to work on creating TV series in his own country.

[In the early days, Mexico’s television industry was very developed and it was the big brother of developing countries in the field of TV series.]

In 1984, "We the People", which was inspired by this, was broadcast on DD1. This was also India's first Hindi TV series, telling the daily life of middle-class families.

However, what really promoted the vigorous development of Indian TV dramas was a mythological drama of the same name adapted from "Ramayana".

As we all know, India has two world-famous epics, "Ramayana" and "Mahabharata", which not only record part of India's historical development, but are also the master of Indian mythology.

In India, where almost everyone has religious beliefs, even illiterate people are familiar with these myths and stories, and these stories naturally provide inexhaustible materials for various literary and artistic creators.

For example, the first film in Indian history, "King Harishchandra", was based on Indian mythology. In the 1920s, a film based on "Ramayana" was also released.

Similarly, if you want to quickly play the trump card of TV dramas, adapting epics is also a shortcut. This not only allows everyone to watch without any barriers, but also ensures the largest audience base.

In 1985, DDl aired a mythological drama "Vikram O. Betar", starting a wave of adaptations of mythological stories; but it was the pilot episode of "Ramayana" two years later that really caused a stir.

It was broadcast on Sunday morning, but I didn't expect it to be very popular.

In 1988, another TV series of the same name adapted from the epic work "Mahabharata" was also a great success. From 1988 to 1990, a total of 94 episodes were broadcast.

It was these two mythological dramas adapted from epic poems that took the Indian TV drama industry a big step forward, and also established a certain style of Indian mythological dramas and even the entire Indian drama after that.

First of all, no matter what the scene, the set of the entire drama must be gorgeous. For example, in "Ramayana", the production cost for one episode was about 100,000 rupees, which was considered a very high price in previous years. And mythological dramas, because of their fiction

The background of the era is mostly shot indoors in a studio, so whether it is gorgeous or not depends on the budget.

Secondly, the plot has thousands of twists and turns and is extremely imaginative, but there are always parts of the plot that are too protracted. In the words of later generations, the plot is very weak.

This is a deliberate move by the production company to take care of the mainstream group of TV series "housewives". In order to allow them to watch every detail while doing housework, the director will slow down the story and form a habit. He especially likes to use slow

Shots and close-ups to convey character emotions.

Especially when a major event occurs during the performance, the director will inevitably give a close-up of every face, including the people eating melons, and then the camera will cut back and forth quickly, over and over again, never getting tired of it.

All in all, Indian TV series are only suitable for binge-watching, not for renting videos and binge-watching them quickly. If you watch too many at once, you will only get one rating - garbage.

Another point is that Indian TV series will be very long, especially mythological dramas that are already large in size. At least fifty episodes, one hundred episodes are normal operation, and there is no need to make a fuss if there are thousands of episodes in the future.

Nan Yi has already had the idea of ​​​​creating a family soap opera in India, using the core of "Forrest Gump", starting from the 1960s or 1970s, through several generations of a family to see the historical development of India, and by the way, Nan Yi

Advertisements for all products sold in India are embedded and repeated over and over again to make each brand catchy. The first word the baby says is not "mom", but a brand of Nan's.

This drama started with 150 episodes. As long as the number of viewers is decent, it will continue to be filmed and broadcast year after year. It doesn't matter if a generation of viewers is sent away.

"Priyanka, go back to the office tomorrow and have a chat with Kochhar. I hope you will come forward to contact Ekta Kapoor from Balaji Television and Films."

Ekta Kapoor, born in 1975, is a member of the Kapoor family. Her father is Jitendra Kapoor (also translated as Jitendra), the star of "Caravan". Last year, with the support of Jitendra

, Ekta established Balaji Television and Film Company, and the second generation was not afraid of tigers. Ekta was full of confidence at the beginning and produced two TV series as a producer, but the pilot episode was rejected.

But again and again, after two blows, Ekta became more pragmatic and produced a new, low-cost thriller "Believe It or Not", which was a success. This gave her the motivation to continue.

This year, as a producer, she produced another movie, "We Five Sisters", which received a good response and is now being broadcast on ZeeTV.

"What's the purpose?" Priyanka asked.

"Buy a stake in Balaji first, and when the time is right in the future, turn it into a subsidiary of Labor Media."

Nan Yi did not want to have a CEO with too deep background when Labor Media was first established, so he excluded people from the Kapoor family when screening presidential candidates. Ultimately, he was worried about Nan's relatively subtle identity in India.

, and are also worried that labor media will fall into internal strife before it develops.

Of course, even regardless of his background, his first choice is still Mansoor Khan.

Upon hearing this, Priyanka said: "The Kapoor family has great power in the film and television industry. It will not be easy to annex their industry."

"It should not be said to be an annexation, but to be more precise, a strong alliance. Labor Media only focuses on the development of the television field. In terms of movies, we only need to dabble in it. When we encounter films with investment value, we invest a little bit without getting involved too deeply."

Priyanka nodded and said, "Would it be better to contact Jitandra directly?"

"No, in the eyes of outsiders, Ekta is just a member of the Kapoor family and the daughter of Jitandra. She should really want to prove her abilities and change the way outsiders view her, so that she is no longer Jitandra.

daughter, on the other hand, Jitandra is Elta’s father.”

Nan Yi said, reaching out and caressing Priyanka's face, "Before, your name was Priyanka Sharma, and now you are Priyanka Smith. I believe you also want to prove that you are Priyanka Sharma."

The card does not require the blessing of a surname."

"Yes, you are right." Priyanka gave Nan Yi a positive answer.

"So..." Nan Yi smiled and took back his hand, "Please come on, the labor group can add a separate shareholder named Priyanka on top of the Sharma family."

"Thanks."

"You're welcome, this is what I should do." Nan Yi shrugged.

After this chat, Priyanka temporarily shifted the focus of her work to the establishment of Labor Media, while Nanyi continued to stay in Peacock Villa, looking through the Bollywood videos brought by Acha, the head of the intelligence team Bat in India.

Actor information.

Mainly by looking at the photos, Nan Yi knew very few Bollywood actors by name in his previous life. A few well-known male actors could name them, but very few beautiful actresses knew their names. Without looking at the photos, he could recognize them just by looking at the information.

Can't tell who is who.

I am familiar with Shah Rukh Khan. The movie "Win the Heart" starring him is now being released. If you look at the information and you are not from an acting family, you may consider signing up with Labor Media.

Kajol Devgan, the heroine of "Win the Heart", looks prettier in photos than in the movie. She already has a certain reputation. You can consider poaching her, um...

Nan Yi looked at the series of relatives' names in Kajol's information. Counting three generations up, the male was a producer, a director, and the female was a movie queen. Three cousins ​​and one younger sister were also actors. This was another family in the entertainment industry.

ah.

After drawing a circle on Kajol's name and writing a question mark next to it, Nan Yi continued to flip through the information.

After going through all the information, Nan Yi initially shortlisted the list of actresses who looked kind and good-looking and were worthy of contracting: Madhuri Dixit, Juxi Chawla, Aishwarya

·Ray, Tink Khanna, Manisha Koirala, Shilpa Shetty, Preity Zinta.

Nanyi liked watching Indian movies in his previous life, but he could not be said to be an Indian movie fan, nor did he have an in-depth understanding of the Indian entertainment industry. The movies he could watch were high-quality movies that had been screened by others (mainly subtitle groups).

As long as he looks familiar with the actress, there is usually no difference.

It’s just that he really can’t compare the photos with the movie names. He can’t do it. I don’t know which grandson came up with the translation style. Many of the Indian movie names he can think of are Bollywood Killers and Three Idiots.

Bollywood, Bollywood Love and Death, etc., translated from Chinese to Hindi, people in the Indian industry were confused after seeing it - forgive me for my lack of experience, I have never heard of this film.

After Priyanka came back from get off work, Nanyi handed over the list she had selected to the other party for review and asked her to do a screening from the perspective of an Indian TV audience.

After all, Labor Media does not need to pay too much attention to the international influence of its artists. It only needs to focus on satisfying the preferences of the domestic audience in India. It may focus on training an actor to win international awards in the future, but the ultimate goal is still to please the domestic audience in India.

This is Nan Yi's vision from Nan's perspective. It is based on the consideration of the heroine plan. As for how the individual labor media itself should develop, that is something that the person directly in charge should consider. He will only focus on the end of the year.

He will not interfere with financial statements, future development space, and specific matters after getting on track.

Even during the current formation period, he will not participate in the specific work. He only needs to sit in Mumbai and watch Kochhar and Priyanka execute it.

While Priyanka was reading the information, Nanyi went to his study room on the second floor, pulled up the information on Nepal on the computer, and started reading.

Among the actresses he screened, Manisha Koirala’s information is very interesting. She is Nepali, from the Koirala family in Kathmandu, her grandfather Bishwishwar, and two uncles Girija
Chapter completed!