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Chapter 147, color TV situation

"How's business?"

"It's not very good. Only a few units have been sold in total." Fang Kong said: "Nansheng, our location is remote and the price is expensive. It's normal that we can't sell them."

"I know, how much does a 21-inch Panasonic from Pingba Electric Company cost?"

"1888, I just went to see it two days ago."

"That's not much money."

Nan Yi did a quick calculation in his mind.

Panasonic has a total of two agents in Xiangguan, one is Pingba Electric Co., Ltd., and the other is Fangji.

The purchase price of the two companies is about the same, both around 1,380 Hong Kong dollars. Although Pingba sells a unit with a gross profit of more than 500, it still has to bear a part of the staff wages, property rent, marketing expenses, tax expenses and other miscellaneous things. The net profit

There will definitely be a big discount.

Relatively speaking, Fangji's cost savings are much lower, with fewer employees, cheaper properties, and almost no marketing expenses. Moreover, the price is much more expensive than Pingba, with a retail price of 2,000 Hong Kong dollars and a wholesale price of 3,200.

Yes, the wholesale price is more expensive than the retail price.

"The person who bought it is from Yuen Long, right?"

"It's local, but it hasn't been long since I came over there. I guess the color TV will end up there."

"Hmm." Nan Yi thought about it for a while and said, "Hire a few promotional vehicles and promote it in Tin Shui Wai, Lau Fau Shan and the port area.

The slogan is like this: Fangji Electrical Appliances Store, 21 Panasonic color TVs, wholesale only costs 3200, the supply is sufficient, you can get as much as you want.

Remember, play it once in Cantonese and once in Mandarin, just like this."

"Nansheng, is this okay?"

Nan Yi smiled and said, "Whether it works or not, you will know after you try it."

"Okay, then I'll find a car."

Nan Yi didn't stay in Fang Ji for long. After chatting with Fang Kong, he went back to Repulse Bay to pick up Liu Zhen, and they went to Apliu Street together.

"Nanyi, why are you going to Yaliu Street?" Liu Zhen asked in the car.

"Go and find out about the market situation of color TV sets."

"Do you want to do the color TV business?"

“It’s not that I want to do it, but I’m already doing it.”

Then, Nan Yi told Liu Zhen about the Panasonic agent and Fang Ji.

"The wholesale price is 3,200 Hong Kong dollars. If the wholesaler approves it, what price will it cost to ship it out?"

"To give you a piece of history, in 1958, the first Jingcheng brand 14-inch black and white TV was born in Tianlao 712 Factory. This was our first self-produced TV in China.

In December 1970, the first color TV in China was also born in Factory 712. However, this was an experimental color TV and did not have the possibility of mass production.

Since last year, Shanghai TV Factory has introduced a color TV production line from Hitachi, and 712 Factory and Jingcheng TV Factory have introduced production lines from Toshiba and Panasonic respectively.

After the construction of these production lines is completed, there will be a vacuum period of about two years until the technology is digested and the products are launched. It will take at least three or four years for the performance of their products to be stable.

I estimated the cost of each domestic color TV and the terminal pricing standards of domestic industrial products in the past. Taken together, I came to the conclusion that the price of a domestic color TV is about 100 yuan per inch."

"According to your opinion, the domestic 21-inch color TV will be sold for about 2,100 yuan?"

"Haha, you should calculate the price of the 17-inch one, not the 21-inch one. The 21-inch one is the latest technical standard, and the production lines imported from China cannot produce it at all."

"Oh, so the highest price for domestically produced products is more than 1,700?"

"almost."

“The current exchange rate between Hong Kong dollar and RMB is 3.2?”

"right."

"In other words, if you sell a unit for 1,000 yuan for wholesale, it will eventually reach the hands of ordinary people for about 2,000 yuan?"

"What are you thinking? When the TV comes into the hands of the people, it will take at least two channels, and more often it will take three or four. Let me tell you, when this TV gets into the hands of the first channel, they will sell it out at a wholesale price of about 2,000.

.

Going down one by one, when the TV sets are in the hands of ordinary people, the price will have to be at least 3,500, and I estimate it will be around 4,000."

"A color TV that costs more than 400 yuan will cost nearly 10 times more in the hands of ordinary people?"

"About that. This is because people in every link probably won't take the initiative to pay taxes. Otherwise, it would be normal for the terminal price to be six to seven thousand."

"It's really a huge profit." Liu Zhen sighed and said, "Nanyi, why don't you change the price... No, Xiangguan's TVs are not expensive?"

"Yes, it's not expensive. You'll know when you go to Apliu Street and see it."

After a while, the car arrived at Apliu Street, and Nan Yi and the two went shopping one store after another.

The electrical appliances on Apliu Street are very complete, and you can find all international high-end, high-end and low-end brands.

As for TV sets, there are second-hand products with one or two hundred Hong Kong dollars, and locally assembled goods that cost about five hundred Hong Kong dollars. The price of color TVs ranges from a few hundred to one thousand five hundred or six hundred.

The 22-inch color TV only costs about 1,600. The shop owner told Nanyi that it was a famous brand, but Nanyi looked up and down and couldn't tell which country it was from.

Needless to say, it was either Lijiapo or assembly goods from Taiwan.

Parts for various parts of color TVs are now easily available in Japan and South Korea. If there is an electric railway and a piece of land, you can set up a color TV "production" factory.

In two years' time, there will be many self-employed private TV sets in the Mainland, using parts obtained from unknown sources to assemble TV sets and sell them for sale.

As long as it's dozens or hundreds of dollars cheaper than supply and marketing cooperatives or department stores, there's no need to worry about selling.

"People in Xiangguan are so happy. One month's salary can buy a color TV." After walking down Yaliu Street, Liu Zhen said with emotion: "When will China reach this condition?"

"I believe there will be a day, maybe at a certain stage, where I can earn tens of thousands of dollars a month just by traveling and dancing every day without doing anything else."

"You really dare to think that no matter what stage you reach, you can't get something for nothing."

"Why is it impossible? I will collect my pension when I retire. You can look forward to these days. I am not able to survive. I plan to move my household registration back to Wenchangwei and change it to a rural household registration again."

"If you move back, I will move back too."

"That's not up to you. Once your job is decided, your household registration will definitely follow your work unit."

"Then your hukou is still in school?"

"No more. Lao Ke from the Second Light and Light Bureau has transferred my files and household registration to Shenzhen. I am now a collective household of the Second Light and Light Bureau."

"oh."



Speaking of Fang Ji's side, Fang Kong listened to Nan Yi's instructions and quickly found a few vans, decorated them, put up advertising paper, and installed speakers. The convoy was in the Yuen Long area in a mighty way.

shuttle.

After three days, residents in the New Territories near Sham Tong Bay and Sham Tong River already knew that there was an electrical appliance store called Fong Kee. They must have been very clever. They actually dared to sell TV sets for 3,200, and still paid the wholesale price.

.

They want to see who are the smart ones who will buy it.

In fact, Nan Yi did not tell the truth when talking to Liu Zhen. The price of Fang Ji's overseas shipments could not reach 3,200 Hong Kong dollars, and the average price could only be around 2,800 Hong Kong dollars at most.

This is because he has to worry about the power of the associations here in Yuen Long. It is impossible for Fang Kee's color TVs to be directly wholesaled to overseas customers from the mainland. He must let the associations in Yuen Long pass through the water. In fact, the color TV sets should have already gone up in price when they actually reach the hands of mainland overseas consumers.

to 4,000 Hong Kong dollars.

As long as one or two steps are taken, the influence here in Yuen Long will follow the vine and touch Fang Kee's head.

"Johnny, have you seen The Godfather?"

"Boss, I've watched both movies."

"Really? I've seen it too. I like the bloody horse head very much. The plot is particularly good and I still remember it fresh."

"Yes, I like it too."

"nice! You love it."

In the courtyard of the villa, Nan Yi and bodyguard Johnny were talking incomprehensible words.

At his feet, a British dachshund named "Yi Zai" raised by Nan Ruofu stretched his limbs on the ground, flew over Nan Yi's lap, meowed twice, and rubbed his head against Nan Yi's belly.

Nan Yi knew that Yi Zai was begging for sex.
Chapter completed!
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