The brand promotional advertisement for the swallowtail butterfly was broadcasting on TV. The background music sounded, and the outer scene of Buckingham Palace appeared. The sky was dark. A woman was walking down on the empty aisle, as if looking for something.

At this moment, the white subtitles appeared: "Woman, what are you looking for?"

One and a half seconds later, the subtitles were switched, and four words with question marks appeared on the screen, "Freedom? Love? Confidence? Independence?"

The subtitles remained a little more than a second, and the picture became brighter. A ray of sunlight hit the woman's raised face in the upper left corner of the screen. The woman's cheeks showed a smile, as if the answer she was looking for had been found.

The picture is frozen on the woman's face. The picture is switched, and the logo of the swallowtail butterfly appears in the center of the screen. A line of English appears below the logo: "Swallowtail butterfly..."

"Self-esteem, self-confidence, self-love, woman, be true self! Adam, this advertisement is so good. Is the swallowtail butterfly available for the summer? Come and see it on the weekend." After reading the advertisement, Catherine turned to Nan Yi and said, "Can you accompany me?"

Nan Yi took the notepad from the table on one side, took out a pen and drew a box the size of a bank card on it, "three letters, drew a very abstract swallowtail butterfly logo in the center of the box, and wrote the name "Catherine Bolin" in the lower right corner.

His nails pressed against the lines of the square frame and Nan Yi pulled the paper out of the note sheet and tore it off.

"For you, from now on, you can call the store and ask them to send the clothes to you to choose from." Nan Yi stuffed the paper into Catherine's collar and patted her little face and said.

Looking at Nan Yi's actions, Catherine's face turned cold and she said angrily: "Adam, who do you think of me?" As she said that, Kat and threw it on Nan Yi's face, "Also, just fool me with this, without any sincerity."

"Just call, it works."

"Swallowtail butterfly is your property?"

“Yes at the moment.”

"Why say 'current'? It will soon be yours?" Catherine asked.

"Well, I should sell it in the future."

Two years after the Swallowtail Butterfly was founded, Nan Yi would actively participate in the Swallowtail Butterfly's affairs, but later, he rarely participated. It was all Zheng Wenqi who was in charge. He just looked at the report and occasionally went to the factory to show his concern.

This is not that Nan Yi doesn’t care about his own industry, but that he has no idea about building a luxury brand and cannot put forward constructive development suggestions at all.

Judging from the current development trajectory of the swallowtail butterfly, it is unlikely that it will grow into a first-tier luxury brand like Louis Vuitton and Chanel, which is becoming increasingly light luxury. The brands that are benchmarked against the swallowtail butterfly are Zara and HM, which is not what Nanyi wants.

Last month, after reading the report of the swallowtail butterfly, Nan Yi told Zheng Wenqi about the expansion model of "Sea Blue House". Soon, the swallowtail butterfly will adjust its development ideas and transform towards rapid expansion.

Instead of developing any flagship store by itself, we adopt a franchise model with no franchise fees. Franchisees only need to give Swallowtail Butterfly two US$200,000.

The first 200,000 yuan is the decoration fee, and the franchisee handes the money to the swallowtail butterfly, and then the swallowtail butterfly’s decoration team will be responsible for the decoration. For this 200,000 yuan, the swallowtail butterfly must strive to make its profit half.

The second 200,000 yuan is the deposit for clothing and goods. When the franchisee wants to withdraw one day, the money can be refunded.

It can really retreat, not just a chewing gimmick.

But for a formal large company, the process will be a little more cumbersome, and the process will take a little longer. It will take about half a year to return the money to franchisees.

After the store is renovated, Swallowtail Butterfly will be responsible for the operation of the store, the delivery of goods, personnel recruitment, etc. To put it bluntly, the store is managed by Swallowtail Butterfly Company, and franchisees are responsible for logistics work, such as rent, water and electricity property fees and employee salaries.

Then, about 45% of the daily turnover is directly distributed to franchisees, and Swallowtail Butterfly gets the remaining 55%. In this way, the Swallowtail Butterfly’s stores can expand rapidly without spending their own money.

Then upstream, the swallowtail butterfly factory and the swallowtail butterfly brand will separate and become two independent companies. Behind the swallowtail butterfly brand, there will be a small company with a registered capital of less than one million and fully owns its shares. This is to ensure that after the worst case occurs, there will be a firewall to ensure the security of Nanshi Investment.

Obviously, the swallowtail butterfly will definitely be listed in the future. To list the equity, it must be clear. The multi-layer cross-holding model of one spider web-type cross-holding that holds shares is definitely not suitable for the swallowtail butterfly. It is very important to set up a firewall.

Swallowtail butterfly brands will find a swallowtail butterfly factory to produce clothing. The contract between the two parties will not adopt the deposit-tail payment model, but will adopt the prepayment model. Swallowtail butterfly brands place a margin at the swallowtail butterfly factory, and the order amount placed each time will not exceed this margin. If it exceeds it, a margin needs to be added.

Then wait until the order is completed, the swallowtail butterfly brand needs to pay the fee for the order immediately.

Simply put, this is another story of borrowing chickens to lay eggs. The swallowtail butterfly factory uses money and orders from the swallowtail butterfly brand to expand, and both parties realize the transfer of interests.

This is the early stage. When the number of domestic clothing factories increases and the private economy becomes more active, the swallowtail butterfly brand must have introduced other shareholders. If other shareholders default to the abnormal cooperative relationship between the swallowtail butterfly brand and the swallowtail butterfly factory, then continue; if it is opposed, the swallowtail butterfly factory will withdraw from the upstream supply chain of the swallowtail butterfly brand.

Regardless of whether the swallowtail butterfly factory will withdraw, the swallowtail butterfly brand will integrate the clothing factory to make the clothing factory its upstream supplier, kidnap the clothing factory with long-term stability and a large number of orders, and do not give a deposit. The two parties cooperate to adopt the model of goods first and then goods.

When the clothing factory delivers a batch of goods, the swallowtail butterfly brand will only pay 20% or 30% of the goods to the clothing factory. The others will be settled after the batch of goods are sold. Well, we still have to go through the process.

In this way, when this model works, the swallowtail butterfly brand will hold a large amount of cash for a long time and continue to grow, and have spare money in hand. Of course, it must choose the most reliable way to increase value and continuously make money.

What is the safest way to increase capital value?

Of course, I put the money to Nanguo Bank for interest. Nanguo Bank, the most trustworthy bank for users, is still responsible for leaving the counter. Moreover, every employee has a staffing and no temporary workers.

All employee behaviors represent banks, and there is no statement about employee personal behaviors.

The swallowtail butterfly brand will become a tool to help Nan family make money quickly. When this model becomes tired, it will be cashed out.

"As far as I know, the swallowtail butterfly is developing well, how could you think of selling it?"

"It's not just for sale, there will be very complicated operations. Account name x and password 197706. If you want to buy clothes, just report this account name. There are 100,000 US dollars in it, and you can get a 30% discount."

“Not an unlimited card?”

"What do you think? I will charge the 100,000 US dollars myself. If you want to use it, use it quickly. I don't know when it will fail."

"You go with me." Catherine pulled Nan Yi's arm, shook it, and said coquettishly.

"Okay, I'll go with you on the weekend."

Baji, Katherine scented Nan Yi's face and wrapped his arms tighter.

...

After spending a night at Bolin Castle, Nanyi and Masami Uedo returned to Downton Abbey. On the way back, they also went to the supermarket.

First, I visited the daily necessities area for half an hour, and then the food area.

The very beautiful buns of beef and chicken in the refrigerator are not expensive. You can buy one for dozens of pennies. The price is related to the location of the meat. After a walk around Nanyi, I couldn’t find pork, so I probably had to go to Juelu Street to buy it.

Vegetables are expensive, and there are not many types. They are basically potatoes, broccoli, cabbage, and carrots.

There was not much room for selection. Nan Yi tried to pick up bad looks, and would take dozens of pounds of each one. It was okay to eat potatoes occasionally, but he could eat them every meal like the Eagle people. He couldn't stand it, and his bodyguards couldn't stand it either.

Green vegetables are like meat and are beautifully placed, which is very consistent with their prices.

When he walked to the special offer area, Nan Yi frowned and laughed out loud. The special offer of carrots was originally priced at 65p per pound, and now it costs 2 pounds and 3 pounds.

"Ha, it turns out that there is no exaggeration in the various stories about the Eagle Manchuria's bad maths." Nan Yi looked at the two of them just taking a bag of packaging, and saw that the salesperson had come to add goods, and complained, "Buy three pounds at a time, it's 5pcs more expensive. In the same way, these Eagle Manchuria even thought they had found a bargain. I don't know if they could buy one pound at a time. I could follow the original price."

Nan Yi has heard many jokes about the poor mathematics of the Eagle Country. He has been in London for so long and has not had many ordinary people in the Eagle Country. This statement has not been verified.

Nan Yi put down a bag of carrots in his hand and continued to walk forward empty-handedly. Behind him, Masami Toru pushed a shopping cart and followed him. Some of the bodyguards also pushed the shopping cart and spread out to purchase the goods to be purchased.

Suddenly, he stared at a man pushing a shopping cart and glanced at him a few times, then walked forward and said, "Is it Mr. Tim Berners Lee?"

"Yes, who are you?" Berners asked, looking at Nan Yi.

"Hello, Mr. Lee, I'm Adam, I'm interested in the enquire hypertext browser you and Mr. Robert Carlio built, and I'm sure it will be a great invention."

"Thank you." Berners first expressed his gratitude to Nan Yi for his affirmation, and then said: "Are you a computer student?"

"No, I'm just interested in the Internet, but I'm disgusted with its complex connection methods and the more monotonous information display method. I think hypertext can change its monotony, make the content more expressive and more convenient to browse."

"Yes, I think hypertext can be more convenient for sharing information. I will continue to research and make it more powerful."

"Please work hard. If you need financial support, Mr. Li might as well call me, I can provide sponsorship." Nan Yi waved back and asked Masami Uchito to take a business card and handed it to Berners.

"It may disappoint you, I have no idea of ​​turning hypertext into commercial use." Berners took the business card and glanced at it.

"It's okay, I'm talking about sponsorship, not investment." Nan Yi said, spreading his hands.

Nan Yi is already a little dissatisfied with the current communication methods. He doesn't mind promoting the development of the Internet and making the Internet popularization faster than the original trajectory.

Berners said thank you again, Nan Yi Qian gave in and quickly ended the conversation between the two. The occasion was wrong, so you can talk more in detail when you meet again in the future.

After buying things in the supermarket, Nanyi returned to Downton Abbey.
Chapter completed!