"President."

After Nan Yigang and Pulan called, Han Zhenhe came to his study.

"Zhenhe, the plan is out?"

"It has been released. After our discussion, we finally came up with a more feasible plan. President, please check it out." Han Zhenhe opened a folder in front of Nan Yi.

Nan Yi lowered his head and read the contents of the file from beginning to end. Then he closed the folders and said, "What do you mean is to learn Richemont's model and build a group that operates multiple luxury brands?"

"Yes, President, it takes a long time to build a top luxury brand. First of all, the identity of the brand founder needs to form the brand gene that customers are the best people, which is the core value of luxury brands.

Adding tools to people is equivalent to tooling people. No matter how much wealth and rights a person has, and he does not feel that he is served in his life, he will not be able to feel his own value.

Because people are social creatures, the desire for this value that dominates others also represents the time that dominates others. Materializing them is a luxury product. Most luxury brands emphasize artificial production.

The inventor or designer of luxury goods, that is, the founder of a brand, must have the highest status, generally a royal craftsman or an outstanding achiever in the fields of crafts and art.

This identity gene represents that people who serve customers are outstanding, and the high basis of prices comes from then on.

President, a luxury brand must be positioned at this height from the beginning, rather than slowly climbing from low to high. Our initial positioning of the swallowtail butterfly determines that it does not have the possibility of becoming a luxury brand."

When Nan Yi heard this, his brows frowned and thought to himself: "It feels really bad to be denied to someone in person."

"A luxury brand requires time to settle, and the founder needs to have considerable reputation and achievements in the art design and crafts circles. Depending on the product field, the forming time will take 15-150 years.

More than 95% of the luxury brands on the market have accumulated value through the relay of several generations. An ordinary person with ordinary artistic talent is unlikely to create a luxury brand even if he has more money."

Nanyi: "…"

"President, the development model of Nanchen Wine Industry you established in China is very good. Nanchen Wine is also a luxury brand and is not as good as Moutai now. When it is not recognized by the public, it needs to establish a price system.

That is, a product represents a certain amount, and you must stick to the pricing of the product, only increase or decrease. The second is to let more customers buy it, so that more customers can agree with the brand's pricing and price increase.

A luxury brand can be compared to a stock. The customer is a stockholder. If the stockholder is willing to spend a lot of money to buy stocks and is willing to agree with the price of the stock, the value of the brand and product will naturally be higher. This is the essence of luxury goods sales.

Using the recycling model of famous tobacco and wine to enhance the value of Nanchen wine is a good idea…”

Nan Yi waved his hand and said, "What do you mean is that if I build a luxury clothing brand, it is impossible for the brand to grow to the top luxury level in my hands?"

"President, IMHO, with your low-key style of doing things, it is not suitable to be the owner of a luxury brand." Han Zhenhe said.

"I know that building a luxury brand from scratch has become my obsession. I may not stand at the front desk in person, but it must be my brand." Nan Yi paused and said, "I initially agreed to your plan. The early acquisition targets are French Lanz and Belgium Delhi?"

"Yes, these two brands have very good market share and brand influence in the leather goods and luggage fields, and the cost of acquiring them will be relatively low, and the probability of successful acquisition will be relatively high."

"Well, make a detailed plan in three days and then hand it over to the Information and Policy Committee for review."

"Okay, president."

Han Zhenhe nodded excitedly. This was the first plan he had participated in from scratch after he became secretary to Nan Yi, and it was also a plan led by him.

Nan Yi felt it was a bit ridiculous. He had been thinking about luxury brands from the beginning, but he had always been careless. Now, because of the Dharavi Slum Plan, he has truly promoted the path to luxury goods.

It's okay. If you can't invest in Richemont, just create your own Richemont.

Nan Yi walked out of the study and was about to go out to enjoy the guns, but the school beauty came to him with the phone.

"Whose?"

"Madam Liu."

Nan Yi took the phone from the school beauty and said to the microphone: "President Liu, what instructions do you have?"

"On Xiaowei's birthday, Meifengjie invites us to her house for fun."

“What’s the situation?”

Nan Yi knew that Wu Renpin and his wife were both low-key masters and it was impossible for them to mobilize many people to celebrate their son's birthday.

"How long hasn't you been in contact with Wu Renpin?"

"It's been eight or nine months. I'm busy with him and I'm busy with him. It's not too convenient to call him."

"He will be demoted soon."

"Oh, where are the people to serve?"

"Go to Fengtian Gang West District."

"Deputy District Mayor?"

"How is it possible? His level is not enough, the deputy director of the Economic and Technological Development Zone Management Committee."

"I haven't even got a job?"

"It's already good, I'm wearing a hat. You should understand what Meifeng sister means, should you come back?"

"Which day is it?"

"Oh Xiaowei's birthday."

"I'll go back to the capital directly, and you will take Wuwei up there."

"Okay, I'm hanging up, someone knocks on the door."

"goodbye."

"School Beauty, check which birthday Wu Xiaowei will be on." After hanging up the phone, Nan Yi said to the school beauty.

Nan Yi remembers when Wu Renpin's birthday was celebrated together. After all, how could he remember Wu Xiaowei's birthday with care? His name is just hidden in a big list, and Nan Yi doesn't have to worry about the etiquette of each year.

The school beauty called and told Nan Yi that it was "October 15th".

Nan Yi thought that there were still ten days left, and it would be time to set off in another week.

One day, Nan Yi sat by the Peacock Lake again, holding an Asani Mki semi-automatic pistol and dismantled it there. This is a pistol developed by India itself. Although the R&D funds are all spent on appearance and the internal structure is still a must-have Browning, it is also produced by itself, and it is worthy of recognition.

This gun is very popular in the Indian civil market, and many women in wealthy areas will put one in their bags.

A few days ago, a news article was published in the newspaper saying that two gangsters followed a woman who had just got out of the car. When they were about to make a mistake in an alley, the woman took out a gun and shot them, accurately killing the "criminal motives" of the two gangsters, but it was not hurt in other areas.

Nan Yi only bought one after reading the newspaper. He wanted to see what kind of magic gun could achieve such a result.

After disassembling the pistol, Nan Yi narrowed his eyes and glanced into the barrel, then cursed: "Which apprentice's rifle, just this broken thing, can the bullet go straight?"

Click, click, Nan Yi assembled the gun again and put it back into the gun box. He didn't dare to fire the broken gun, and it was not accurate to fly the bullet back.

Picking up the water cup on the table and taking a sip of water, Nan Yi thought to himself, "The newspaper reporter's foundation has improved again, and he is one step closer to the realm of "a picture of the beginning, the content depends entirely on editing". In the future, it will be more and more difficult to obtain accurate information. It seems that you have to meet with News Group to establish a stable and accurate channel for information sources."

Just as he was thinking, he saw Priyaka walking towards him with a ghost expression.

"If you encounter something unhappy, tell me it to make me happy." Nan Yi said when Priyaka walked to him.

"I don't want to say it." Priyaka put on a dead face and said, "My parents asked me to bring you a message, and they will wait for your visit at home."

"I will definitely visit on time." Nan Yi nodded and said affirmatively: "Tell me, what's wrong?"

Priyaka's face was tangled for a while, and said, "When I was shopping at Citimall, a man showed his love to me."

"Wow, it seems that our Miss Priyaka is about to start a second life-and-death relationship." Nan Yi whistled and said frivolously: "Is this a high caste?"

"Do you think it's possible?" Priyaka stared at Nan Yi with an embarrassing face and said, "I know about my affairs in the whole of Mumbai. Which high caste do you think will take the initiative to pursue me?"

"It's not Dalit yet? It shouldn't be, can Dalit enter citimall?"

"Speak American English, come back from abroad." Priyaka said, spat and said, "Damn Dalit."

Nan Yi pretended not to hear the three words Dalit, and asked with a strong desire for knowledge: "Oh, Mr. Nrl, is it a tactful way to ask for relationships, or is it a direct invitation to where he lives?"

Priyaka poked countless holes on Nan Yi's body with her eyes, then shook the sari and walked into the manor angrily.

"Little girl, it's so rude. If you can't reach an agreement with your parents, I'll ask you to go back and continue making cow dung cakes."

It was soon October 10th, and this was the day when Nan Yi was visiting Priyaka's house.

The villa of Priyaka's family is near Ashok Park, which is a prime location in Mumbai. It is adjacent to the beach and Hindu temples, making it quiet in the midst of the noise. The villa is not large in size and covers an area of ​​only about 3,000 square meters, but the value is only a little lower than that of Peacock Villa.

And it is the current value. In a few years, when the land prices in Mumbai rise, the Priyaka family's villa will start with at least three Peacock Villas, and the upper limit is difficult to estimate.

Nanyi took Divaman off the car in front of the villa, and Sharma and his wife came up with Priyaka.

Sonu Sharma surpassed his wife and daughter, walked up to Nanyi, stretched out his right hand and said, "Hello, Mr. Adam, welcome to Sharma Villa."

"Hello, Mr. Sharma."

The Indians on Sonu are not very good, and they look more like white and white, multi-blooded Europa, fair skin, tall nose, black hair with a light yellow color, sharp eyes, strong restraint, and superiority engraved in the bones.

This sense of superiority is not expressed by oral and body language. It is innate and has been precipitated by several generations.

About 2.5 seconds, Nan Yi let go of Sonu's hand, walked to his wife Seila Sharma, and folded his hands together, "Hello, Mrs. Sharma."

Seira wore a sari without complicated patterns, but she looked elegant and luxurious, with a hint of maturity and ability. Priyaka was simply a copy of Seira. However, during the copying process, someone was lazy, and the time precipitated and temperament forgotten to copy it.

If someone had a gun and had to let him choose between Seira and Priyanka, he would choose Seira without hesitation, and this choice would not change for at least twenty years.

"Hello, Mr. Adam."

After passing Seila, Nanyi came to Priyaka again, stretched out his right hand to her and said in a slightly complimentary tone: "Miss Sharma, long time no see, I miss you very much."

Priyaka rolled her eyes secretly, endured the nameless fire, and stretched out her right hand and shook Nan Yi, "Hello, Mr. Adam."

Priyaka could not understand the intention of Nan Yi's "Miss Sharma", but Sonu and Seira realized it. They looked at each other, and their faces were fainted with ease and relief.

"Little girl, stupid." Nan Yi complained in his heart and withdrew his hand.
To be continued...