Chapter 241: Poaching the core, the novel exploded!(1/4)
"Director, I...I..." Xiaolan's face turned pale. She thought she was going to be reprimanded again, and she was almost scared to tears.
Director Zheng's temper is known throughout the center.
Director Zheng was a little embarrassed: "No, you were talking about Director Wang of Xingyi Technology? Director Wang of Meiyou Technology?"
"Yes." Xiaolan nodded.
"Shame! Why don't you explain such an important thing clearly?" Director Zheng took a deep breath, his expression became solemn, and he almost offended the funder's father!
Xiaolan was speechless: "..."
'I've made it clear, you were the one who scolded me directly...'
Of course, she could only think about this in her heart. Once she said it out loud, her work would be over.
"Where is Director Wang? When will he come? I'm available at any time!"
"Director, Director Wang is on the way and will be there in a moment."
"Okay, hurry up and wait at the door. No, let's go together!"
With that said, Director Zheng straightened his clothes and strode out quickly.
Xiaolan was silent: "..."
But in my heart I felt a bit dumbfounded, 'I'm just telling you, how dare you be so disdainful when Director Wang comes? With such a high posture? It turns out that the reflex arc is too long! Haha.'
Director Zheng's mouth twitched: "Xiaolan, what's that look in your eyes? You're laughing at me, aren't you?"
"No, absolutely not. Director, I don't dare!" Xiaolan's face changed slightly.
"Haha, you can't hide your little thoughts from me!"
Director Zheng was a little speechless. As a director, you can see through the other person's thoughts with just one expression: "But Director Wang is here. I'm in a good mood today and I won't argue with you. Let's go!"
After all, if Xiaolan hadn't skipped the report and missed Director Wang today, the loss would have been huge!
No matter how awesome a director is, even if he is the president of the Directors Guild, he has to bow his head when meeting capital.
There is no way, in the entire entertainment industry, capital is the father!
What's more, a super financier like Wang Yi is a top presence in the entertainment and film circles.
Not only is he strong and generous, he is also very discerning and has his own resources, and he will not interfere too much with the director's creation and casting!
"Love Is Not Blind" has a domestic box office of over RMB 600 million and will be released overseas again. Not only has it broken many records, but it also has a bright future.
Everyone in the industry understands that without Wang Yi's investment and support, it would not have been possible to achieve such good results, even with a box office of 300 million.
The simplest thing is that without the overwhelming publicity of Meiyou in the early days, with "Broken Love" being searched every day, how could it have such a high box office?
After the box office bottleneck, "Farewell to Bai Yueguang" was also Wang Yi's golden idea, giving "Broken Love" a second spring and earning another 300 million box office!
All this is due to Wang Yi.
It can be said that any director, as long as the quality of the film is online and with Wang Yi's support, he can double the box office!
The current Wang Yi is not only the father of financial sponsors, but also the father of resources, traffic, and box office guarantee!
There are 70 million users of Meiyou APP and 200 million users of "Defend Youzi". How much traffic will there be if there is a wave of publicity?
Which director or producer wouldn’t envy them?
Capital is important, resources and traffic are more important!
So much so that now the entire entertainment industry is eager to embrace Wang Yi's lap.
It's just that Director Wang's career is getting bigger and bigger. They have ideas in mind and don't dare to go there without a good project.
'Xu Cui is still smart. When Meiyou just started, she hugged Dong Wang's thigh! She also asked her artists to go to Meiyou Star Club to customize services, appear in "Youyan", and establish a good relationship with Wang Dong. From now on
The future is bright!'
Director Zheng was filled with emotion: 'As for that guy Du Tianhua, it's just bad luck!'
'But now it's okay, this wealth is going to fall on me, haha!'
Director Zheng was in a good mood. He looked at Xiaolan and smiled kindly: "You are very good, do a good job!"
"???" Xiaolan was a little flattered. Did Zheng Yan Wang drink too much? He was still smiling?
He nodded immediately: "I will, thank you, director!"
Soon, Wang Yi arrived. As soon as he got out of the car, Director Zheng strode up to meet him and stretched out his hand from a distance:
"Director Wang, welcome to come and provide guidance, welcome, welcome!"
"Director Zheng, you're welcome. I'm here to learn." Wang Yi said with a smile.
"Director Wang, you have really impressed me. In the film industry, your investment vision has always been good!"
"I am over-flattered."
After exchanging pleasantries, the group arrived at the conference room.
"Dr. Wang, you asked about the advertising sponsorship of "The Legend of Zhen Huan" before. This is the current situation. The current TV series broadcast model is "4+X", that is, up to four satellite TV stations in the first round, and several local satellite TV stations broadcast simultaneously.
Come out. If it's a big hit, there will be two or three rounds later..."
Wang Yi understands that the "4+X" distribution policy can reduce the procurement costs of satellite TV.
At present, TV drama producers invest tens of millions in filming, and the main source of income is the purchase of copyrights by TV stations and online digital rights.
But the current price of online digital copyright is very low.
LeTV paid 20 million for the six-year platform exclusive broadcast rights of "The Legend of Zhen Huan". One episode only cost more than 200,000, which was already a sky-high price that shocked the industry in 2011!
For other annual hit dramas, the six-year exclusive broadcast rights only amount to a few million.
There are very few that exceed 10 million, and they all have to be phenomenal annual hits like "The Legend of Zhen Huan".
The most important income is from the copyright of TV stations.
But the cost of "The Legend of Zhen Huan" is 80 million, and there are 76 episodes. If it wants to sell 200 million, the average copyright for one episode is 3 million.
It's very realistic. An episode worth 3 million yuan was not even affordable for satellite TV in 2011.
In 2006, the TV show "Wulin Gaiden", which became a hit, only cost 6,000 yuan per episode. That's right, it was 6,000 yuan, not 60,000 yuan.
The total amount of online copyright is only 100,000 yuan, which is simply a bargain price.
Nowadays, the price of each episode of TV series has increased a lot, and there are only hundreds of thousands of dollars per episode.
As for 4+X distribution, the four satellite TV stations share the 3 million equally. One satellite TV can buy an episode for less than one million, which is much easier.
In the previous life, "The Legend of Zhen Huan" was distributed by four satellite TV stations, with only 950,000 episodes per TV station and a total of 3.8 million episodes.
The price of local satellite TV is even lower. After all, local stations have little advertising revenue and are poor. Plus there is no limit on the quantity, the unit price is only 100,000 per episode.
Later, "4+X" became a drama with two stars, and a drama could be broadcast on up to two satellite TV stations at the same time, so the copyright price reached sky-high prices.
For example, the 2014 "Tiger Mom and Cat Dad" TV show together only cost 3 million per episode for the two TV stations, which is quite cheap.
But in 2015, "The Legend of Mi Yue" was broadcast exclusively on two satellite TV stations and online, with a total of 9 million per episode!
In 2018, "Ruyi's Royal Love in the Palace" was broadcast exclusively on two satellite TV stations and online, with a combined episode of 14.5 million!
All I can say is crazy!
If Wang Yi hadn't taken advantage of the current cheap copyright and bought it in advance, he wouldn't have been able to afford it later, or at all.
If there is no copyright, short videos, editing and secondary creation in the 4G era will have to be prosecuted.
Bilibili and Douyin have been jointly sued many times for this.
Editing and re-creation are all copyright infringements!
To put it bluntly, whether you are making smart TVs or short videos, film and television copyrights are the foundation and the core of competition between platforms.
Of course, the same goes for music copyrights.
In the previous life, NetEase Cloud did not have Jay Chou's copyright, how many users did it lose?
88 members get NetEase Cloud for free, which is of little use, and they have to pay for a green diamond.
It can be said that copyright is the basis for competition among giants in the future.
Wang Yi made up his mind to lay out the copyright immediately, buy it in advance, and invest in it in advance!
Huashi.com, established last year, specializes in copyright P2P transactions.
In the previous life, ChinaTV.com bought out film and television copyrights from film and television distributors, producers and other institutions, and then distributed them to video platforms. Not only did it make a lot of money, but it also created a massive copyright library.
In 2015, it was acquired by Jebsen Century for 3.2 billion yuan, becoming the largest film and television copyright giant in China, with a share of theater movies accounting for 70%-80% of the market.
In 2022, the wealthy Goose Factory spent 1.8 billion to buy more than 6,000 film and television rights from China Television Network for strategic development, crushing its competitors.
From now on, after the existing film and television copyrights of Byte and Bilibili expire, if you want to renew the contract, you have to go to Goose Factory Dad!
The strategic significance of this can be imagined.
If Wang Yi doesn't want to be controlled by others, he can only take action now!
Just like China TV Network, taking advantage of the current low copyright prices, spending huge sums of money to collect copyrights crazily and build its own copyright library!
To be continued...