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Chapter 321 S-level strategy, shipping!(1/3)

In order to completely break the iPad, Wang Yi once again held a high-level meeting to make the final decision before listing:

"Xpad 1 is about to be launched. Let's determine the final listing price today. What do you think?"

As the R&D director of XPAD 1, Zhu Changlin took the lead in speaking:

"Chairman, I have considered this issue. Since the main rival of xpad 1 is the upcoming iPad 3rd generation, the price of xpad 1 must be determined based on the iPad 3rd generation!"

As he said that, Zhu Changlin opened the notebook and cast it onto the big screen:

"The third generation of iPad has not been launched yet, but according to Apple's style, the pricing strategy of the third generation should be similar to the second generation of iPad that was launched last year."

"As shown in the figure, 16G version 3688, 32G version 4488, 64G version 5288. It is still an upgrade to a storage gear, with an additional 800 yuan, which is not bad."

"But it's because Apple is so dark that we seem to have a 500-plus price increase in the first upgrade of our xphone 1, which is very conscientious."

Everyone laughed, relying on their peers to set off.

Zhu Changlin continued: "Based on the estimated price of the third generation of iPad, I suggest the standard version of Xingyi Xpad 1, which is lower than the iPad, 16G version 2999, and give a two-year member of Xingyi Video Xingyi Music worth 300. It is equivalent to 2699!"

"The 32G version of Xpad 1 is priced at 3499, and the 64G version is 3999, and all are given to biennial members."

"In this way, each xpad 1 is 700 yuan cheaper than the third generation of the same iPad. In addition, the two-year membership worth 300 yuan is 1,000 yuan cheaper! It is quite cost-effective!"

"As for the flagship version of the quad-core xpad 1pro, the price is comparable to the ipad.16G version of xpad 1pro, 3999 gives two-year members. 32G version 4499 gives two-year members, 64G version 4999 gives two-year members!"

Upon hearing this, a senior executive couldn't help but say, "This pricing strategy is high and low, and I agree with it. But there is a problem. What should I do if users who have bought xphone 1 and have given a biennial membership?"

Zhu Changlin said: "It's okay for users who have already had biennial members. You can directly add membership time!"

Then, another senior executive asked a question: "The foreign version is a problem. Xingyi xpad is a global salesperson. He gave Xingyi Music + Xingyi Video biennial membership, and foreign users may not be able to use it, except for Chinese and overseas Chinese!"

"This..." Zhu Changlin was silent.

Yes, Xingyi Video and Xingyi Music are mostly what Chinese people need.

Many foreign users don’t even understand Chinese, so it’s not very useful to have Xingyi Video and Xingyi Music!

This is indeed a problem.

Someone suggested: "Why don't you give dual members in China and directly reduce the price abroad by 300 yuan?"

Wang Yi waved his hand: "No need to reduce the price, just give me a two-year membership of 300 yuan. If you can't use it abroad, then the 300 yuan will be considered an increase in the price overseas by XPAD, and there will be no additional price increase again at that time."

For example, Meiyou and Zhenyou's clothing have a lot of price increase overseas.

But electronic products are different. If you increase the price too much, it will be one or two thousand more expensive than iPads, so the sales will not be good.

Otherwise, why don’t people buy cheaper iPads?

If you want to make a profit, you have to sell it at a fair price with the iPad!

As for selling more than iPad and premium, it must be after the iPad is turned over and the Xingyi Pad brand is made and famous around the world.

Now that Xingyi XPad 1 is just starting out, it is already very successful if it is not as powerful as iPad.

What's more, there is still a big gap in xpad 1 at the system level.

The third generation of iapd iOS 1 system is definitely more powerful than Android 0.

This is the biggest dilemma that restricts xpad 1 and even Xingyi mobile phones!

The simplest one is 1+1G running memory, which is not stuck now, and it will not be stuck in two years.

Android 0+1G running memory is still OK at the moment, let alone two years later, it will be Kakashi in a year.

It is precisely because of this that most Android phones and tablets are replaced once a year and upgraded once a year.

Apple's low-speed storage can be used for many years without getting stuck.

Of course, the most essential thing is that the iOS system is a pseudo-backend, while Android is a real backend.

The software started by Android system will be retained in the background. The more startup it is, the more resources it takes, and naturally the more stuck it will be.

Apple is a pseudo-background for the tombstone mechanism. Once the screen is locked, the background program will continue to run except for music and other applications. Most of the other applications will hang up directly and will not be left in the background to continue running. It will naturally occupy less memory and will not get stuck.

But if you go in again, you have to reload.

Apple does not block, Android does not kill the backend. Both mechanisms have their own advantages, or they can be said to be imperfect.

The East emphasizes the doctrine of the mean. Everything should not be too left or too right. In fact, it is great wisdom.

Apple's backend is not good, which is not conducive to the game party.

It is not good to not kill the backend of Android. It is easy to get stuck after using it for a long time. If you don’t flash the phone for a year, you won’t get stuck. You have to change your phone!

And the real ideal state is the smart backend!

Through accurate identification, all applications are identified. Applications that should retain backgrounds, such as games, social software, etc., continue to retain backgrounds and do not delay users' use.

For other applications that are of little significance, kill them if they should be killed. Don’t keep them in memory and CPU!

For example, the apps of the portal website, Sohu, Sina, NetEase News, etc., it is meaningless to keep them in the background. After the user returns, they will kill them directly.

Wait until the user clicks in and lifts it again!

Some software starts automatically, starts in a linkage manner, and seizes storage resources, which is even a big pit for Android.

The random push mechanism is also an Android cancer.

They are all objects that must be killed.

However, in this way, you need strong permissions to manage all applications' self-start, linkage startup, push management, process management, and unified management.

Apple is doing well in this regard, but Android is garbage.

Not to mention Android 0, even Android 0 cannot be done well.

And the solution of Android manufacturers is also decisive. Since I can't control it, I will be full.

Don’t you all grab memory? Isn’t it insufficient memory?

Then I will add memory crazy.

iPhone 4s 512M memory, 1G memory for Android phones during the same period.

iPhone 5 has been upgraded to 1G memory, and 2G memory for Android phones such as Xiaomi 2 during the same period.

Until the iPhone 6, it still had 1G memory, while the Xiaomi 4 and Huawei mate 7 at the same time had 3G memory.

Later, iPhone 15, 6G memory, and Android flagships achieved 16G memory during the same period!

However, this barbaric memory growth method is just a temporary solution and it is impossible to do so.

For example, the current xpad 1 system is not as good as 1, and Wang Yi has no choice but to upgrade the memory.

The third generation of iPad has 1G memory, while the standard version of xpad 1 is 5G, and the xpad 1 pro has direct 2G memory.

Only in this way can we recover our disadvantages when the system is not as good as Apple.

But this treats the symptoms but not the root cause.

Moreover, memory upgrades also take time.

The real solution is to start from the system level and completely reverse the disadvantages at the system level.

There are only two solutions.

One is the Apple solution and the other is the Huawei solution.

The Apple solution is to create its own IOS system like Apple, completely surpassing Android.

However, this is very difficult. Not only is it difficult to develop a system, but it is even more difficult to establish an application ecosystem. There are also processor adaptation, etc., which are difficult to solve.

Xingyi Technology does not have this strength or ability at present.

On the contrary, Huawei's solution is much easier.

Instead of directly creating a brand new pure-blooded Hongmeng system, we start by modifying the underlying Android architecture and creating Hongmeng's own architecture.

By grafting the Android application ecosystem with Hongmeng architecture, you can borrow chickens to lay eggs.

It can not only use ready-made Android applications, but also have its own underlying architecture to manage applications in a unified manner!

In this way, it will be easier to achieve the goal.

When the user scale grows in the later stage, with hundreds of millions of users, their own chips, and their own system, they can completely separate themselves from Android like Huawei and create a pure-blooded Hongmeng system that is incompatible with Android applications!

This path starts from magically modifying the underlying Android architecture, to grafting the Android application ecosystem by self-developing the underlying Android architecture, and then to removing the Android ecosystem to developing its own ecological system!

It's still a familiar three-step strategy!

In my previous life, this is how Huawei’s Hongmeng went, and we have reached the third step, eliminating Android and creating a pure-blooded Hongmeng ecosystem.

This is how Xiaomi's system is, but it has only reached the first step and is almost the second step.

Similarly, Xingyi Technology has to go like this now.

Starting from the first step, magically modify the underlying Android architecture, making Android 0 applications obedient and easy to use!

This step is just an operation on Android, which is easier.

Thinking of this, Wang Yi looked around everyone: "The pricing of Xingyi xpad 1 is decided, and the product is finalized. Comprehensive mass production and stocking is released on the eve of the Global Mobile Conference! All departments are ready and cannot lose their chains."

"Yes!" everyone responded.
To be continued...
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