Chapter 334: I can’t touch Xingyi’s phone, so I can only touch HTC!(1/3)
Cook smiled slightly: "As long as the Xingyi mobile phone does not go overseas and is not sold globally, what if the Xiaguo market allows it to grow bigger? The global mobile phone market still belongs to us, Apple!"
"The Chairman is wise!" Everyone breathed a sigh of relief and was in a good mood.
The basic disk is still from Apple!
Cook then changed the subject: "It's just that Xingyi Tablet is directly globalized, which poses a great threat to our iPad."
The vice president agreed very much: "With Xingyi Tablet, it will be difficult for iPad sales to surge this year, but maintaining the current volume is not a big problem. After all, our ecology and brand are very successful."
"Yes, our third-generation iPad has been greatly upgraded. Even if there is an impact from the Xingyi Tablet, sales will exceed last year's second-generation iPad!"
Cook waved his hand: "There is an old saying in the East, sailing against the current, if you don't advance, you will retreat. Even if the sales volume of the third generation can exceed that of the second generation, its market share will be greatly reduced, and it will be snatched away by Xingyi Tablet
Lots of markets!”
"The current global tablet market is in an era of rapid growth. If the increase in iPad is small, it is already a step back!"
"This..." Everyone was silent, but think about it.
In 2010, global tablet sales were only 15 million units, and iPad sales were only 11 million units, accounting for 1%.
By 2011, global tablet sales surged to more than 62 million, and global iPad sales reached 41 million units, an increase of nearly four times. However, the market share was only 66%, instead falling by 1%!
This year, global tablet sales will continue to increase and are expected to exceed 100 million!
Even if iPad sales increase by half, reaching 60 million, the market share will only remain at 60%, which will decrease again.
What's more, with the advent of the Xingyi tablet, it is impossible for iPad sales to increase by 50% this year. It would be good to even increase by 25%.
Other shareholders don't understand these principles, but Cook, who is good at operations, understands them.
The biggest difference between him and Jobs is that Jobs is good at making products, while Cook is good at operations.
Without Cook, Apple had a good reputation, but its sales and profits were very low.
Later, Jobs overcame all objections, invited Cook to join, and carried out drastic reforms, shutting down Apple's global factories and replacing them with Foxconn OEMs. This resulted in Apple's costs being reduced, its profits soaring, and its rapid expansion!
It can be said that Jobs is an excellent product manager, while Cook is an excellent operations manager!
Cook sighed and his face became solemn: "If we launch a patent war against HTC and ban the sale of HTC One x, the global sales of iPhone 4s will not be too ugly."
"But if the globalization of Xingyi Tablet cannot be curbed, it will be very difficult to see the iPad's market share."
"Is there any way you can curb the globalization of Xingyi tablets? Isn't patent litigation an option?"
The vice president shook his head: "It's difficult, very difficult. Xingyi Tablet only supports wifi and not 3G, so it does not involve Apple's communication patents. Most of Apple's other patents are bypassed by Xingyi Tablet, even if a few are not.
The small patents that are bypassed are meaningless, because Xingyi Technology has also purchased many 4G patents and other core patents. If we sue their tablets, they can also counter-sue us for iPhone and iapd!"
The corner of Cook's mouth twitched: "So if we launch a patent war against the Xingyi Tablet, we will suffer greater losses? Will the gain outweigh the loss?"
"Is such that."
"Alas!" Cook sighed: "No wonder Xingyi Tablet dares to directly internationalize, it turns out that the back-up plan has been prepared for a long time!"
"Yes, Wang Yi is not very old, but he is very prudent in his work."
Cook added: "What about starting with the supply chain?"
The vice president shook his head: "It's difficult. Last time we tried it, those supply chains were all aligned with Xingyi Technology. Not only did they reject us decisively, they even sold us back!" The vice president was speechless.
Cook's face turned pale: "..."
"And this time Xingyi Technology has also made changes, such as processors, Qualcomm and Nvidia. Both sides have checks and balances, and they dare not betray Xingyi Technology. After all, if one party dares to cut off the supply, the other party will immediately make up for it and win Xingyi
All orders from Tech!”
Cook took a deep breath: "Yes, Wang Yi's layout is absolutely watertight. It's really difficult to handle!"
"Forget it, Xingyi Technology can't move, so let's move on HTC first to keep the mobile phone market. Prepare a patent lawsuit and ask for a ban on the sale of HTC One x! As for the Xingyi tablet, let's slowly think of a way."
The vice president nodded: "Okay."
…
HTC is not clear about Apple's actions.
Just looking at the public opinion online, Chairman Wang Hong felt mixed feelings of sadness and joy.
What's sad is that he praises xphone 1pro first-rate and belittles HTC One x. Saying HTC One x is not as good as xphone 1pro is just a foil.
What makes me happy is that there are still many people criticizing the iPhone 4s. They say that although the HTC One x is not as good as the xphone 1pro, it has higher configurations than the iPhone 4s!
"Okay, it doesn't matter if it can't beat the Xphone 1pro. Xingyi mobile phone can't be globalized anyway. As long as it can beat the iPhone 4s, our HTC One x will win!"
Wang Hong sighed, and the situation opened up.
The subordinate decisively agreed: "Yes, Chairman, it is enough to grab the market share of iPhone 4s. Then how should we determine our estimated sales and production..."
Wang Hong took a deep breath: "iPhone 4s sold 4 million units in the first week after it was launched, and the annual sales volume is estimated to be more than 60 million. Our HTC One
Estimated at 30 million, the first batch will be ordered at 10 million and produced!"
"Yes!" The subordinate was excited.
Last year, HTC sales exceeded 40 million. This year, HTC One
Wang Hong changed the topic and sneered: "As for the Xphone 1pro, it has higher configuration and better reputation. If it can be sold globally, it may be able to exceed 50 million units! It's a pity that they can't go out of Xia Country, and the final sales volume
It’s worth 20 million dollars, but it’s not as good as our HTC One x. Haha.”
The subordinates agreed very much: "Yes, the xphone 1pro is destined to make loud noises but light raindrops. It can only play a supporting role for our HTC One x."
But what the two of them didn't know was that Xingyi xphone 1pro really couldn't leave Xia Country.
But although their HTC One x has come out, its future is still worrying!
The patent is a sword of Darkmos, attacking without distinction.
Only with enough patent moat can we withstand it!
February 27th is the first day of the Global Mobile Communications Conference.
All major brands have prepared exhibition halls to display their products.
Apple, for example, displayed iPhone 4, iPhone 4s, iPad first generation, iPad second generation and other products in one go.
But unfortunately, not many people pay attention.
They are all old products that have been released for half a year or even a year. Recently, they have been continuously criticized by Xingyi Technology and HTC. They really do not have much appeal.
Similarly crowded, there is the LG showroom opposite.
I also showed off my new phone, but unfortunately it didn’t get much attention either.
However, there were a few people gathered around the Samsung showroom, looking at a new tablet that has not yet been launched: "Galaxy Note!"
Seeing that some people were paying attention, Samsung Sales Manager Park Jun-ki was in a good mood and stepped forward decisively to explain in person:
"Welcome to Samsung Galaxy Note. This is the flagship tablet we will launch this year. It uses a 1-inch Samsung Exynos 4412 quad-core processor and 1g of running memory."
"Ah? Only 1g?" A man couldn't help but say.
"Well... the 1g is just a demonstration machine, and we will launch an official machine with 2g storage in the future!"
Samsung Exhibition Manager Park Jun-ki's mouth twitched, but he cursed secretly in his heart: "It's all Xingyi Technology's fault, otherwise 1g would be enough. After all, Apple only has 512M!"
Then he continued to explain: "Galaxy Note has 1.9 million pixels on the front and 5 million pixels on the rear..."
"Ah, that's all?"
Park Junki: "..."
“That’s right, the total pixels are not as high as the lenses of Xingyi Tablet X1 and Xingyi Tablet X1pro!”
Park Junki was speechless: "..."
There is a high probability that the running memory headquarters will be increased to 2g, and it is easy to operate. He can just open his mouth.
But this is not necessarily the case with lenses. Changing lenses requires not only replacing the entire lens module, but also re-optimizing the algorithm, adapting, and even adjusting the thickness of the body.
That's no ordinary trouble.
There is a high probability that the Galaxy Note will not upgrade the lens, but will maintain the current 1.9 million and 5 million lenses!
In desperation, Park Junki had no choice but to pick up the stylus and divert everyone's attention:
"Look at our S pen, which is specially made for Samsung tablets. When used together, it gives you a better writing experience, as smooth as writing on paper."
Several exhibitors were interested, and one of them even nodded: "This is good, you can buy one for my Xingyi Tablet X1!"
The smile on Park Junki's face completely froze, and his whole body felt bad: "!!!"
I finally praised their Samsung products, but ended up buying them for my Xingyi Tablet!
Is this something humans do?
Break the defense!
But before Park Junki could come back to his senses, several people shook their heads:
"It's boring. There's nothing new. Let's go to the Xingyi Technology showroom."
"Yes, when it comes to innovation, Apple and Samsung are both rubbish. We have to look at Xingyi Technology!"
To be continued...