It costs a lot to develop a generation of mobile phones, and it also costs a lot to open a prototype.

After being on the market for more than a year, the total sales of Xiaomi Mi 1 and Mi 1T have only reached one million.

Coupled with continuous price cuts and a wave of processor replacements in the middle, the cost has increased a lot, and so far it has only barely recovered.

If we sell another 500,000 units, or even one million units, we can make a lot of money.

Therefore, Rebus does not want to start the research and development of new phones so early. Instead, he wants to continue using Xiaomi 1T and use the Xingyi Xphone 1 dual-core to crush the traffic of Huawei and HTC's quad-core flagship, and make a lot of money.

But unfortunately, the ideal is very full, and the reality is very skinny.

It didn’t catch on to the popularity, but was bombarded by Huawei and HTC!

The reason is simple. Xiaomi is weak and its number of fans is not as good as the other two.

Secondly, what they said makes sense, Xiaomi’s dual-core is indeed not very well optimized.

Therefore, Xiaomi originally wanted to take the opportunity to use a wave of dual-core traffic to crush the quad-core. However, the traffic did not reach it, and it was even criticized by others. It became "Xiaomi dual-core heats up and reduces frequency, not as good as single core"!

Even worse, Meizu also jumped out and said frankly that its MX has been upgraded to Samsung's quad-core, crushing Xiaomi's dual-core, and has also reduced the price of the dual-core MX to 1699, which is the best output of Xiaomi 1T...

Now Xiaomi's situation has become even worse.

Compared with Xiaomi 1T, Meizu MX completely crushes it. It is originally 500 more expensive, so everyone chooses Xiaomi.

Now it’s only 100 more expensive, so most fans choose Meizu MX.

This has made Xiaomi's domestic sales even worse, and it can only rely on Asan.

But Asan's side is not going well either, the price of 1599 is too expensive.

Rebus was speechless: "We really have to develop a new quad-core phone. I didn't expect that Meizu MX will also be equipped with quad-core. It really makes things worse!"

"Yes, Xingyi mobile phones, HTC, Huawei, Meizu, etc., all have quad-core. The dual-core of our Xiaomi 1T is the end. Unless the price continues to be reduced."

"How about we lower it to 1,399? It's okay to earn 300 for one mobile phone."

"No, if we lower it to 1399, Meizu MX will also be lowered, and we won't be able to sell it by then."

"Alas, we can only make new machines." Rebus decided directly.

But Lao Li said: "Don't wait until the second generation of Xingyi is released?"

"Yes, why don't we wait until the second generation of Xingyi is released and see what good things are there? Then we can learn from it and make a brand new Xiaomi Mi 2!"

Rebus nodded: "That makes sense. Let's decide on the main components first and negotiate with suppliers. Once these are completed, the Xingyi 2 will be released. By then, we will design Xiaomi 2 according to the Xingyi 2."

!”

"Okay!" Everyone responded one after another.

Lao Li even opened his laptop directly: "I have already prepared for Xiaomi Mi 2. The first is the processor. There are currently two options."

"First, NVIDIA's quad-core Tegra 3, 40nm, is cheap. In addition, our previous Xiaomi 1T used NVIDIA's dual-core, and the relationship was not bad, but we had to buy additional basebands and integrate them ourselves. In addition, Tegra 3 had serious fever, so we

It may be as bad as HTC."

"Second, Qualcomm's quad-core APQ 8064, 28nm, has better performance than NVIDIA's quad-core and better power consumption control. Xphone 2 uses this model. It will not cause severe heat generation and will not roll over."

"My personal suggestion is to choose Qualcomm."

But then, someone objected: "You can't choose Qualcomm. How come the first generation of Xiaomi was difficult to give birth to? Have you all forgotten?"

"When the Xphone 1 was selling well, Dogecoin Qualcomm gave all the dual-core chips to the Xphone 1. As a result, our Xiaomi 1 had no core available for several months. In the end, we had to redesign it and switch to Nvidia Tegra 2!"

"Yes, Qualcomm is too arrogant and looks down on small businesses. We suffered a loss once and we must never suffer another loss again. We should choose Nvidia Tegra 3."

Lao Li frowned slightly: "What if you choose Tegra 3, but the optimization is not in place and it is as overturned as HTC? It is not as good as the dual-core of Xphone 1? Is it possible that you think that our Xiaomi chip optimization capabilities have already caught up with Xingyi Technology?"

"This..." Everyone retorted speechlessly.

Lao Li continued: "Actually, everyone knows that chip optimization is a profound knowledge. Our current optimization capabilities at Xiaomi are simply negative optimization."

With that said, Lao Li opened a set of data: "As you can see, this is Xiaomi 1's optimization of Qualcomm's dual-core. The more optimized it is, the more stuck it will be. If it is properly optimized, it is better not to optimize at all."

Hearing this, everyone fell silent.

The chip cannot be used immediately, but requires algorithm tuning.

And how to train? That is cutting-edge technology.

It is necessary to carry out comprehensive algorithm tuning and optimization based on different system versions, different hardware parameters, and component combinations to ensure that the chip can exert powerful performance without lagging.

This is easy to say, but extremely difficult to do.

Xiaomi has just started developing mobile phones, how can it succeed?

Let alone Xiaomi, not even Qualcomm can handle it.

Likewise, NVIDIA can't handle it, otherwise Tegra 3 wouldn't have completely overturned.

Even Xingyi Technology, which is also the semiconductor department of Xingyi, gathered a large number of chip R&D engineers + system engineers + hardware engineers. The three parties worked together to calm down the fire dragon of Tegra 3.

After all, it is the first 4-core processor and it is made using a 40nm process. It would be strange if it is not popular.

The difficulty of optimization is no less than that of calming down the Snapdragon 810 in the previous life.

Xiaomi simply does not have such strength.

Rebus sighed: "Lao Li is right. If we use Tegra 3, we can't optimize it. We still use Qualcomm APQ 8064.28nm processor. It doesn't need to be optimized, it is very powerful. And Qualcomm will also sell supporting basebands.

It also saves us the trouble of adapting ourselves.”

"Okay, then I'll contact Qualcomm and let's decide how much?" Meng Xin said decisively.

The decision made by Rebus must be correct and must be implemented immediately.

Meng Xin's speed made Lao Li a little confused.

Qing's own suggestions finally convinced everyone, but Meng Xin finally picked the peach?

"What a damn old Yinbi!" Lao Li cursed in his heart.

Everyone else was also speechless. They could only say that Meng Xin was an old man!

Rebus didn't think much about it: "The first batch of 500,000 pieces, try to set a good price."

Xiaomi 1st generation + Xiaomi 1T only sold a total of 1 million units in a year. When it came to Xiaomi 2, Rebus did not dare to ask for more.

Times have changed.

When Xiaomi 1 was released last year, there was no Xphone 1 or Xphone 1pro. With the price of 1999, Xiaomi 1 naturally sold a lot.

But this year there is not only Xphone 1, but also Xphone 1pro, and the upcoming Xphone 2.

When Xiaomi 2 is launched, even Xphone 2pro will be released.

The sales of Xiaomi 2 will be even more difficult.

"Okay, Chairman." Meng Xin responded.

Rebus continued: "The system is naturally the new Android 4.0."

"In terms of storage, Xingyi Tablet has already adopted 2G storage. Our Xiaomi Mi 2 will not be launched until next year, so we can't fall behind and start directly with 2+16G!"

"As for the lens, there is no mention of 8MP for the rear camera. But for the front camera, is it the 5MP camera of the Xphone 1 or the 8MP camera of the Xphone 1pro?"

Rebus hesitated.

Others were also confused.

Even Meng Xin was not in a hurry to express his position, but was observing Rebus' attitude and waiting for an opportunity to take action!

Finally, Lao Li said: "Chairman, this is actually easy to say. If our Xiaomi Mi 2 is positioned as a high-end performance machine, the price is high and the cost is high, just like the Xphone 1pro, with double eight million. But if we can't compete with the Xphone

1pro, to make mid-to-low-end mobile phones, it’s better to pay 5 million to save some costs and give us more profit margins to fight price wars!”

Rebus suddenly became enlightened: "Lao Li is right, you should be sober. Yes, our positioning is cost-effective, mid-to-low-end mobile phones. The price cannot be compared with Xphone 1pro and Xphone 2, and the cost must be controlled well. In addition to

The configuration should not be bad in terms of appearance, and everything else is as cheap as possible! The front-end price is only 5 million, which is enough."

"Chairman, do you need BYD's antifreeze battery for the battery?" Lao Li continued.

Rebus waved his hand: "With our heating capabilities, we still need antifreeze? You're kidding!"

The corner of Lao Li's mouth twitched: "..."

But I can only give a thumbs up, the chairman is wise!

“As for the screen, it’s a 1280x720 resolution high-scoring screen, which can’t be any worse.”

"Don't worry about the rest. Let's wait and see the Xphone 2 press conference before we make a decision. Next, let's talk about the supply chain. Especially the chip, Meng Xin, you can do it right."

"Don't worry, Mr. Lei, I'll take care of it!"

Meng Xin responded and contacted Qualcomm after the meeting.

Of course, he did not dare to contact Qualcomm Chairman Jacobs directly, but instead contacted a small director in the marketing department.

As for Jacob, even if Rebus calls, the other party may not answer.

After all, last time Rebus personally flew to Qualcomm for several days to request chips, but was unable to meet with his superiors. In the end, he randomly arranged for a subordinate to send him away.

Strength determines everything.
To be continued...