Chapter 531 Gree mobile phone? Funny! Ali’s tragedy!(1/3)
These vice presidents were originally Miss Dong's right-hand men and right-hand assistants, and they also made great contributions to Gree's development.
But everyone really lacks confidence in Gree mobile phones.
It’s just that Ms. Dong is determined to do it, and other middle and high-level people are also very motivated.
Anyone who says no at this time is unsociable.
But if they really wanted to make a Gree phone or a smartphone, several vice presidents felt it would be even more disastrous.
For the sake of Gree's future, we must oppose this matter no matter what, but we cannot oppose it too directly, otherwise Ms. Dong may get kicked out of Gree if she gets angry.
When it comes to the future, how you word your words is most important.
Several vice presidents got to know each other and started to make plans.
In the end, Vice President Han Hou pondered for a while and said as tactfully as possible: "The chairman's proposal to make smartphones is very ambitious, but we must consider the core selling points and advantages of our Gree mobile phones!"
Hearing this, the other vice presidents' eyes lit up and they understood what Han Hou meant.
He wanted Ms. Dong to realize that Gree mobile phones have no core selling points and no advantages over other mobile phones.
In this way, Ms. Dong can see the bleak future of Gree mobile phones and quit.
Han Hou's move is called advancing in order to retreat!
They all immediately spoke:
"It is precisely because our Gree air conditioners have patents and core technologies that Gree air conditioners are selling well all over the world."
"Then Gree mobile phones must have patents, core technologies, and core advantages to be successful, otherwise they will be like those junk air conditioners with no future."
Miss Dong nodded, it was hard to disagree.
Others also thought it was true.
Then another vice president said: "But unfortunately, Gree has never made a mobile phone, has no patents, and has no technology."
At this time, product manager Gao Zhen understood what a few people meant and said quickly:
"What's the point? Xingyi Technology was originally just a clothes seller, why didn't it make Xingyi Mobile No. 1 in the country?"
Han Hou was speechless: "..."
Several vice presidents were also speechless: "..."
But other high-level officials are very approving of it.
Like Gao Zhen, they are all big fans of Miss Dong and have absolute confidence in Miss Dong and Gree!
They all said: "Yes, if Xingyi Technology can do it, Gree can definitely do it."
"Anyone who sells clothes can do it, let alone us who make air conditioners?"
"As for patents, it's all about research and development."
Han Hou sighed: "Patents are not easy to develop. There are many patents involved in the mobile phone industry. In recent years, Xingyi Technology has invested heavily every year in developing various patented technologies, and also spent huge sums of money to acquire many patents.
This creates your own patent moat.”
Gao Zhen said disdainfully: "Then Gree can also acquire it, or we can build our patent moat."
Han Hou was helpless: "That's easy to say. Do you know how much Xingyi Technology spent on patent research and development and acquisition alone?"
"How many?"
"We have more than one billion, but it is not enough, so Xingyi Mobile still cannot be internationalized. We also have to spend more than one billion to develop patents and acquire patents?"
"This..." Gao Zhen was silent.
Miss Dong also fell silent: "..."
Investing tens of millions to develop a mobile phone, Gree can still do it.
But it would cost more than one billion to invest in just the patent. It would be a disaster. Don’t even think about it.
Even if Gree is rich and powerful, he can't bear it.
Gao Zhen immediately changed his mind: "We at Gree Mobile don't pursue internationalization, so we don't have to worry about patent issues. As for technology, it doesn't cost much to just spend money to recruit people."
Han Hou nodded: "Okay, the patented technology is not outstanding, then tell me, what is the core selling point of our Gree mobile phone? What are the advantages?"
"Price advantage? We are not as big as Xingyi Technology, the cost is high, and the price is not as cheap as Unbounded Mobile Phone. There is no price advantage."
"Product advantages? We have never made mobile phones, have no experience, and no technology, and the product advantages are not as good as Xingyi Mobile."
"Brand advantage? Gree Mobile is starting from scratch. There is not much brand bonus and no advantage."
"The advantage of market recognition? As the first Gree mobile phone, let alone compared with Xingyi mobile phone, I am afraid it cannot even compare with Xiaomi. There is no market recognition at all. Not many people recognize our Gree mobile phone."
"Then why don't consumers choose the Unbounded mobile phone with lower price and higher cost performance? Or the Xingyi mobile phone with higher quality and stronger performance, but choose our Gree mobile phone with not low price and average product strength?"
"this……"
Everyone in the room was silent.
Even Miss Dong looked a little ugly.
Yes, why?
Consumers are not stupid!
Performance, price, quality, technology, brand...you have to have one thing to sell well, and a few more to sell well.
But Gree mobile phones don’t seem to occupy any of them!
As for saying that the performance of Gree mobile phones exceeds that of Xingyi mobile phones, it is unrealistic. Ms. Dong does not dare to be so confident.
Also, the price is lower than Unbounded mobile phones, which is unrealistic. It is impossible to sell Gree mobile phones at a loss, and Ms. Dong still wants to go high-end.
There is no advantage at all!
Is it possible that Gree mobile phones really can no longer be manufactured?
Seeing that Ms. Dong was depressed, Gao Zhen quickly came to his senses and said quickly: "Who said Gree mobile phones don't have core advantages? We do, and they are huge!"
"???" Everyone was confused.
"What advantage?"
Even Miss Dong looked over expectantly.
Gao Zhen was in a good mood and said quickly: "Our chairman, Miss Dong, is the most successful female entrepreneur, which is the biggest advantage."
"The core selling point of our Gree mobile phone is the personality charm of the chairman!"
“The chairman is our selling point!”
"???"
"!!!"
Several vice presidents and some senior executives were stunned and in disbelief.
Other brands sell mobile phones, relying on performance, quality, and systems... Gree sells mobile phones, relying on the chairman...
This all sounds a bit absurd!
Even Miss Dong was confused: "Rely on me? Is this possible?"
"Of course!" Gao Zhen said with a smile: "Chairman, you are our golden brand of Gree. Many people buy Gree air conditioners because of your reputation and personality charm."
"The same is true for Gree mobile phones."
"I recommend putting your image directly on the startup animation page of Gree mobile phone."
"You are the spokesperson of Gree mobile phones, so it will definitely become popular."
"Many users will come to buy Gree phones because of you."
Hearing this, Miss Dong showed a satisfied smile: "Sounds good."
Other senior executives: “Is this possible?”
Several vice presidents lamented in their hearts: "Made, you are such a licking dog!"
Han Hou couldn't help but close his eyes: "It's over, now there is no hope for Gree mobile phone."
Miss Dong looked at Han Hou: "Vice President Han, I am very optimistic about your ability. If not, I will leave Gree's mobile phone business to you."
Han Hou was startled and said quickly: "Chairman, to be honest, I'm getting older, so I'd better continue to be responsible for familiar business such as the air-conditioning division. If I want to do smart phones, this kind of new business, I don't have the energy to keep up."
Up."
Miss Dong nodded: "Yes, the new business department is full of waste and needs enough energy."
Then he looked at Vice President Zhou.
Vice President Zhou also decisively refused: "Chairman, the results of my last physical examination were not very good. The doctor asked me to take a rest."
"Where's Vice President Zhao?"
Vice President Zhao also said: "Chairman, I know nothing about mobile phones. A layman cannot keep up with the times."
"Where's Vice President Li?" Miss Dong's eyes fell on a man in his forties: "You are the youngest among us. You must be keeping up with the times and you are full of energy."
To be continued...