With motherboard and chipset design services, it is equivalent to turning a closed-book exam into an open-book exam!

Then the difficulty of mobile phone research and development will be greatly reduced, and the research and development cycle will also be greatly shortened!

Looking at the eager eyes of the CEOs of major mobile phone manufacturers, Wang Yi smiled faintly:

"In the future, we will launch motherboard chipset design business one after another. Today, we will launch the first, brand-new Kunpeng 706 SOC motherboard chipset design business."

"Kunpeng 706 SOC motherboard chipset?!"

Everyone was shocked and in disbelief.

Rebus couldn't help but said: "This is a new product that Xingyi Technology has not released yet. A new motherboard set, just brought it out?"

"It's probably the canceled version B design. The optimal version A design must be used by themselves."

"It's very possible, but it's human nature. We keep the best for ourselves."

"Yes, version B is also available, which can save a lot of research and development time."

"To put it bluntly, Xingyi Mobile's version B design is better than the version A design we made ourselves."

"Hahaha, there is no doubt about it, and it saves trouble and time. Time is money in mobile phone research and development. If it is launched three months later, millions of units will be sold less!"

"Yes, the rejected B version design is actually very delicious."

Listening to everyone's words, Wang Yi waved his hand: "Everyone is joking, my Wang Yi situation is not that small, and Xingyi Technology will not fool everyone with a dead B version plan."

"That's not our way of doing things."

"On the contrary, for the Kunpeng 706 SOC motherboard chipset design, we came up with two sets at once, both of which are the optimal version A designs."

Hearing this, everyone became interested.

I thought it was a design plan abandoned by Xingyi Technology and then sold to a third party to make money. It was regarded as reuse of waste.

The result is two sets of plans, both of which are the optimal version A designs, and even Xingyi Technology itself will adopt them.

This is of great significance. We are not treating third-party customers as outsiders at all!

For a time, whether it was Meizu, Xiaomi, O, V, or even the CEO of ZTE with its strong R&D capabilities, his eyes were enthusiastic.

Ten years later, the R&D capabilities of some mobile phone manufacturers may have improved by leaps and bounds, but now, it can only be said that their capabilities are limited.

Wang Yi waved his hand: "Plan 1, quasi-flagship configuration!"

"Kunpeng 706 SOC + 2G RAM + 16G/32G/64G storage + front push fingerprint recognition + 20W fast charging + dual Teana M1 hifi chips!"

"This solution is designed with powerful performance and powerful configuration. It has proper quasi-flagship configuration and can be used as a flagship phone. After all, it is better than the flagship phone of Qualcomm's flagship chip Snapdragon 800!"

Everyone nodded: "This solution is indeed very powerful, but it is not as good as Kunpeng 902. Other processors are crushed with closed eyes. The cost is not low, so we cannot sell it too cheap."

"Yes, next year Android will also have a 64-bit system, which can completely crush Qualcomm's next-generation flagship chip Snapdragon 805. Its power is terrifying."

"And it has everything that a flagship phone should have. Front fingerprint scanner, 20W fast charging, Teana M1 hifi chip. It is very competitive and cannot be sold cheaply."

Wang Yi nodded: "Yes, to be honest, we will also use this solution for our own use, and the price is not low. As for how much the major manufacturers sell it, that is your business, but it should not be lower than 2499!"

"That's right, Chaoba only sells it for less than 2,499. This is definitely causing trouble!"

Rebus looked complicated: "..."

'Fortunately, I gave up the idea of ​​​​1999 and planned to sell it for 2499! With the fingerprint module, 1999 is not realistic.'

Wang Yixiao said: "Depending on other configurations, this plan can start at 2499, 2999, 3499, or 3999. We directly provide the motherboard chipset design. You can decide other configurations and develop them yourself."

The OPPO CEO’s eyes lit up: “Mainboard chipset design is the most difficult. Nowadays, there are ready-made motherboard set designs, which makes it much easier. All other components will be matched with the motherboard!”

Others also spoke one after another:

"Yes, once you have the motherboard chipset business, everything else will be easy, and the research and development cycle can be shortened by three or four months!"

"In the past, it took half a year to a year to develop a mobile phone. Now that we have a motherboard chipset, can't it be done in two months? In addition to prototype making, debugging and optimization, mass production... all added up, it takes three months to release, and four months to complete."

It will be launched in the next month! In this way, we will be able to launch the Kunpeng 706 quasi-flagship mobile phone after the year?"

Wang Yi nodded: "Yes, I got the motherboard design in October and started follow-up research and development. In December, I successfully developed a prototype, released it in January, and went on the market in February! It's so fast."

"Great, Mr. Wang, how much does it cost to design the Kunpeng 706 SOC motherboard chipset?" Lenovo's president couldn't help but ask.

Isn’t it better to have motherboard and chipset design services than to acquire Motorola’s technical team?

Those people were all uncles, they were paid a lot of money, they didn’t do much work, and they were still working hard, and they were aloof.

Wang Yi said calmly: "Kunpeng 706 SOC is a quasi-flagship chipset, priced at 5 yuan per mobile phone!"

"Five yuan, that's not expensive. Selling 5 million units is only 25 million. It will cost at least 100 million to develop a quasi-flagship mobile phone alone!"

"Yes, it would cost 100 million to develop it by ourselves, which would take half a year to a year. Buying the motherboard chipset directly, plus follow-up research and development, would only cost tens of millions, and it would save time and effort."

"Shortening the research and development time by three or four months is priceless."

"This pricing model is suitable for small manufacturers. Small manufacturers don't sell much, and their own research and development costs are too high. They might as well just buy the motherboard chipset design solution. A sales volume of 2 million is only 10 million."

"Large manufacturers are also suitable. Although the total price of the motherboard set is high, the more you sell, the more you earn."

"That's right, it's not a fixed price. It's very suitable for both large and small manufacturers, and the risks are controllable. When the sales volume is high, the expenses will be high, and the profits will be higher. When the sales volume is low, the expenses will be small. This model is very good."

"Director Wang, HTC wants 10 million sets to match the Kunpeng 706 SOC!"

"Xiaomi also wants 5 million units."

“OPPO 10 million units.”

“vivo 10 million sets.”

"Sony 10 million units."

Basically, all major customers who placed orders to buy Kunpeng 706 SOC have placed orders.

Wang Yi continued: "Don't worry, everyone, there is a second plan."

"Option 2, mid-range configuration!"

"Kunpeng 706 SOC + 2G RAM + 16G/32G/64G storage + 10W fast charge + single Teana M1 hifi chip!"

"Compared with the quasi-flagship configuration, the mid-range configuration has castrated the fingerprint recognition module, the fast charging is reduced to 10 watts, and the Hifi chip is reduced from a dual M1 hifi chip module to a single M1 hifi chip module."

"In this way, the performance of the mobile phone is still very powerful, but the charging and hifi are somewhat emasculated, and the fingerprint is directly removed. The advantage is that the performance is guaranteed and the cost is reduced at the same time. The price can be 500-1000 lower than the quasi-flagship configuration, but

Don’t go below 2000!”

Hearing this, everyone nodded: "Yes, a flagship chip comparable to Snapdragon 800, anything less than 2000 is too much."

"This model starts at 2499 which is very suitable. I even want 2999."

"2499 without fingerprints, 3499 with fingerprints, perfect!"

"Certain brands should not do things that mean others, themselves, and the industry. It is not good for everyone to lower prices and engage in price wars."

For a time, many people looked at Rebus.

Rebus' head was as big as a bucket: "..."

‘Are you worried that I will sell it at a low price? Just start from 1999?’

Lao Li also fell into deep thought. It was a bit difficult to continue with 1999 after so many upgrades.

Xiaomi can’t even do it!

In the previous life, Xiaomi Mi 3 and Snapdragon 800 had no fingerprint recognition, no first-class hifi chip, no 10-watt fast charge, only 5-watt slow charge, and it cost 1,999!

It’s all considered a bargain price, a low price.

Now it has added a first-class hifi chip, upgraded to 10W fast charging, and upgraded to a 64-bit processor that is ahead of the Snapdragon 800. The price of 1999 is considered low.

After all, a single Teana M1 hifi chip costs 150 yuan, and a 10-watt fast charging module costs another 100 yuan. Even if the Kunpeng 706 is 20 yuan cheaper than the Snapdragon 800, the total cost is more than 200 yuan more than before.

Rebus is not a philanthropist either.

In addition, Xiaomi's current sales volume is far less than that of the previous generation, the diluted R&D costs are higher, and the prices of components are also higher. Plus upgraded things, the total cost is at least 350+ higher than in the previous generation!

'What a selling point!'

Seeing everyone's hostile looks, Rebus quickly expressed his stance:

"Our mid-range mobile phone, Kunpeng 706 SOC without fingerprint, is priced at 2499, and the quasi-flagship with fingerprint is priced at 2999, so you can rest assured."

"You know the truth." Lao Huang said calmly.

The corner of Rebus's mouth twitched: "..."

Others said no more.

It would be best if no one ruins the place.

In this regard, major brands have reached a consensus:

Mid-range Kunpeng 706 SOC phone without fingerprint, starting at 2499, starting at 2999.

The quasi-flagship Kunpeng 706 SOC phone with fingerprint sensor, starting at 2999, starting at 3499.

“Meizu placed an order for 5 million Kunpeng 706 SOC and 5 million sets of mid-range motherboard chipset designs.”

Lao Huang thought clearly that the Meizu mx4 at the beginning of next year will be Kunpeng 706 SOC + 10W fast charging + a single Teana M1 hifi chip, which will cost around 2499.
To be continued...