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Chapter 203 Gorgeous Strike

Just when 2003 was so dull that it was flowing like the passing years, the one who quietly came to southern Jiangsu was not only the unexpected 2004, but also the home appliances that occupied half of the home appliance market in the country.

The giant Huamei Electric Appliances has a massive and formal offensive.

Huamei and Xia's Su Hang first held a formal confrontation of advertising wars, which was different from the previous inconspicuous advertising intensity. A week before the opening, Huamei carried out a continuous and intensive advertising offensive in major media in southern Jiangsu, without any slack.

The announcement of Huamei's arrival shows Huamei's extremely wealthy attitude from the side. In the past ten days, the outside world estimated that Huamei had spent millions of yuan on advertising. This data makes people feel awe

respect.

Su Hang, which is entrenched in the local market, has published advertisements on paper media every day for many consecutive days. As the New Year approaches, the southern Jiangsu media has been fighting for unprecedented gunpowder.

January 1, 2004.

Huamei flagship store is open on a large and promising storefront on Zhongshan North Road, the most prosperous city center. The entire street seems to be full of Huamei’s name, whether it is the small advertising leaflets you hire someone to distribute or those advertising boards.

The dazzling names of Huamei Group above show Huamei Electric's determination and courage to enter southern Jiangsu City this time.

They put out the slogan of the lowest price of home appliances in the city, claiming that no matter how expensive it is, they will definitely be double refunded. It started at 8 o'clock in the morning of New Year's Day, and Su Aviation, the overlord of home appliances in southern Jiangsu, just a few hundred meters away.

The New Year War of flagship stores. The cheap-loving young citizens have long gathered at the entrance of Huamei, waiting for the opening moment. In addition, there are also many old Suhang customers who want to buy home appliances while taking advantage of the New Year's Day discount.

The doorstep was waiting for the opening, because just a week ago, Suhang Home Appliances also began to promote their New Year's reward plan.

In short, if the two strong fight each other, the consumers will take advantage of it.

In the eyes of major business giants across the country, Huamei's plan to directly attack the Soviet air base is undoubtedly very cunning. Relying on their strong strength and background, even in the price war of the expedition, they are absolutely absolutely stubborn.

If you dare to fight Su AVIC head-on, all parties can clearly see that Huamei Electric is playing the real thing this time.

Unlike the occasional battle between the two sides in various places before, Huamei's strategic significance is different from that before. For Huamei, Nansu is the last few provincial capital markets they have not been able to enter smoothly on the national battlefield.

One of them, and it is the largest market for competitors. Being able to open up their situation in southern Jiangsu is equivalent to opening up their situation in Suhe Province.

At that time, facing Huamei Electric Appliances, which are well-equipped to the whole country and have strong strength, Su Hang's situation will be extremely passive, and it is even very likely that Huamei will divide the huge cake they have in Suhe Province. It is just from all walks of life

They all believe that compared with the gorgeous beauty that dominated the country and spread across the north and south, Su Hang is certainly a local tyrant, but he has to face a situation of compromise and compromise.

In southern Jiangsu, the headquarters of Suhang, a subsidiary of Xia Group, is analyzing the data at hand in real time at the speed of several meetings every day, to observe which side is at a disadvantage in the current situation, so as to change the response policy at any time

.While people across the country are enjoying the New Year's Day holiday, every Suhang and Huamei employee in southern Jiangsu are complaining.

First of all, there is a price war. This time, the price war has been unprecedented in the preparations of both sides. With the special price mechanism already in operation, unplanned price-killing behaviors are constantly happening. From the 20% discount at the beginning of the final battle,

It dropped to 30% off, then quickly reached 30% off, and even reached 50% off at the craziest moment, making the citizens who were originally on the wait-and-see side and run away.

Even in the base market of Suhang, Huamei has shown its strong financial strength.

Every employee of both groups in southern Jiangsu understands how important the market struggles these days are. So everyone is gritting their teeth and persevering, and the situation of working overtime every day will last until January 4th, when the New Year's Day holiday ends.

In the three days before this, although the fight between the two sides ended with Su AVIC having a slight advantage, the difference was far less than that of Huamei's retreat to the battlefield in southern Jiangsu, and Huamei only followed behind.

Just when everyone thought that Suhang might compromise, and the two sides should have an agreement and then the price gradually warmed up and shared this market, Suhang Electric played their second card.

In response to the fact that Huamei has not yet established a stable foothold in the southern Jiangsu market, although it has strong enough economic energy but insufficient service resources, Suhang began their extremely strong counterattack. In fact, before Huamei opened, Suhang had already made an appointment in advance.

Although the one-month cleaning of the Nansu home appliance market is not clearly targeted at Huamei, it has unprecedented strength, which has enabled the market to be released in advance before Huamei opened. At this time, free delivery services for home appliances across the city and quick installation of air conditioners on the doorstep.

In the case, just click the beautiful fatal hole.

It is the end of the year, and many families have some spare money and are preparing to buy new home appliances at home.

Price is naturally the first direction for customers to consider, and the service should not be underestimated.

Therefore, in this hot sale of electric appliances, although Huamei has appeared strongly and its hot opening has become a bad direction, because it does not have enough time to strengthen their logistics and services. So at this time, they encountered one after another.

The service issue was particularly prominent in the following two days and became a critical issue in whether or not they could survive.

Under the touch of Suhang Home Appliances with free delivery, they had to give some reaction. However, after shouting out the slogan of free delivery and installation, Huamei Officials embarrassedly found that their logistics and service staff were temporary

What I put together is completely incomparable to Su Hang’s professional team.

A large amount of goods piled up for a while, and customers looking forward to enjoying new home appliances complaining and complaining. There were even news that the logistics department proposed a strike and salary increase because of too much work. And one wave was not settled and the other was up again and again.

Two days later, several paper media such as Southern Jiangsu Information Daily and Suhe Evening News pointed their pens at the gorgeous service issues, and they could clearly identify their words in their words.

Favorite of electrical appliances.

Behind these things, those who are sensitive will inevitably find that there are some shadows of gunmen. It seems that the Suhang Group behind them has undoubtedly taken great action. For a moment, Huamei fell into a crisis.

At this moment, Huamei had no time to take care of it. After spending a week delivering the previous goods one by one, they were embarrassed to find that the sales of these days were decreasing, which was still in the preferential period.

Huamei is bad news.

This battle, which seems to be difficult to look down on the beauty of Suhang Home Appliances, which is so beautiful that it is like a business textbook, is rare.

Su Hang has now taken the initiative in the battle situation, and what they have to wait for is Huamei's counterattack, but at this moment, Huamei, who is already facing a foe, will counterattack, and whether their situation will change and become countless eyes across the country.

Looking at what people in this market are looking forward to.

Xia Ruxuan was watching all this. Although he was nervous, he was more confident. Now Su Hang's situation is much better than he remembers. What's more important is that Su Hang has a killer weapon that he has not lost.

Come out. How to fight this battle was proposed by him to his eldest uncle Xia Yunsong. In the past few days, Xia Yunsong praised Xia Ruxuan on the phone. Xia Ruxuan laughed at it and could get it from inside.

He didn't care about how much it cost. What he needed was the right to speak in Xia's family. This point had exceeded his previous life and reached a peak.

...When the shopping malls in southern Jiangsu were in a turmoil, the carnival atmosphere on the Su University campus that was previously brought about by the College Singer Competition gradually calmed down.

After the college singer competition ended, the last week of 2003 passed like a wind without trace.

After the three-day holiday connecting New Year's Day, the entire campus has truly entered an academic atmosphere. At this point, it is almost time to enter the final review stage of a semester. Everyone who has been to college understands that before the exam

What kind of existence does the review week of college students have?

In short, for college students, academics are still the most important task. Only if you don’t fail this semester can you continue to have a wonderful life next semester.

On the night after the Christmas dinner, Lan Junyang finally couldn't help asking Lin Wei why he abstained the day before. He said that instead of having an imperfect end, it would be better to keep everyone's memories at his most exciting time. He said this

He looked relaxed, but Xia Ruxuan could really feel the real feelings he had invested in when singing this song.

Lin Wei is like this. Most of the time, he doesn't care about anything. However, when he really gets serious, he can make the people around him feel his energy. He is such a strange man, and he has never been in the dormitory.

He would not mention anything related to his family, and everyone around him knew that he must be a young master.

But he did not bring too many bad habits of wealthy families - at least in terms of treating others, Xia Ruxuan thought it was extremely rare. If Xia Ruxuan had not been reborn, he would definitely be inferior to Lin Wei in terms of being a human being.

Gradually integrated into the current life, Xia Ruxuan would sometimes feel lost and dazed for a moment. The originally clear two-life memory in his mind became blurred because of the gradually entanglement. He would also doubt that he should

As if I was born again, I suddenly had a predictive superpower under the bright sunshine in the classroom that day.

But there is no doubt that he is changing everything.
Chapter completed!
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