Microsoft agreed to invest $270 million at a valuation of a company worth 18 billion to obtain one-5% equity. He also invested with Hong Kong's Li Ka-shing, who invested $90 million to obtain one-hundreds.

0.5% of the equity. Due to the pressure of the advertising cooperation agreement created by Xia Ruxuan, Microsoft has no room for concessions.

The agreement was subsequently announced in mid-April, and the whole of the United States suddenly became in an uproar.

Wall Street Journal called friendbook a new Internet treasure, and said the agreement recalls the internet bubble that ended in two thousand years; The Los Angeles Times called the $18 billion company valuation "shocking";

Absurd valuation reverses the balance of strength,” a famous blog wrote.

If the f8 platform a year ago put the company at the center of the high-tech industry, then Microsoft's investment also means the same thing for Wall Street. So far, the market has done a private high-tech company.

The highest valuation, and more importantly, this is actually a company that has no profits and losses!

Under the crazy noise caused by valuation, the whole United States began to focus on this mysterious Asian man who had just taken office and had led to such a result.

I have to say that Xia Ruxuan's abacus is very good. In this way, Microsoft is really tied to the friendbook. They must work hard on the advertising agreement to prove that the latter is worth the price, otherwise it will be Microsoft who will lose money later.

.This is Xia Ruxuan’s first battle since taking office and also a famous battle throughout the United States. He has brought the company’s market value to a height of 18 billion, at least one whole year ahead of schedule.

In addition to Microsoft and Li Ka-shing’s initial $360 million investment, Li Ka-shing subsequently added $60 million in investment, and several venture capital firms raised about $30 million to raise this third round of financing.

The total amount of funds raised has reached a new height of 450 million. At this, the young CEO Xia Ruxuan shrugged calmly. His explanation was very simple, "I just think it's time to raise it now."

Funding is here.”

Such a sentence made the whole of America suddenly go crazy. This is the birth of a legend, and there is no doubt.

In the next month, Xia Ruxuan was preparing to graduate from Stanford University to receive his master's degree in finance, and on the other hand, he began to find a suitable advertising form for friendbook. This is the last step to make friendbook brilliant. How to make it

The achievements made have become a sustainable and profitable business. Among the company's senior management, there are many different opinions on the answer to this question. Before that, Xia Ruxuan also made a series of decisions on employee benefits, such as leaving the main building of the headquarters.

A beautiful buffet restaurant was built for the staff in a building about a block, all the food was served for free, and the staff, originally concentrated in the entire Palo Alto upper town, moved to a larger new

Come to the office.

This made the company with more than 600 employees more cohesive, and after that, Xia Ruxuan began to set up some necessary meetings, which were not in the originally loose system. The protagonist of the meeting was a small group in the company and

The executives related to the advertisement, but Xia Ruxuan also tried hard to discover it in his memory. He even had a profound discussion with Mu Ran, who was far away in China...Facts have proved that there is no shortage of geniuses in China, but only the display of geniuses.

platform.

Finally, Muran's words inspired Xia Ruxuan, and this was also the solution that Muran used on his friends many years ago, which was a brand new advertising concept - customized advertising.

The company's researchers found that in the world's 600 billion-dollar advertising industry, only 20% of the advertisements are placed on people who already know what they want, and the remaining 80% are

To attract demand.

Friendbook has an advantage that no advertisers in the world do not have, that is, the information within the profile column of each user. In a sense, they write advertisements - favorite music, movies, books, and products, etc.

wait.

This customized advertisement is based on these information to guide users to participate in certain activities that appear on their pages. Perhaps it is to invite users to comment on a video, or participate in a product trial, and to post appropriate advertisements based on the user's information.

And users serve different advertisements in different regions, which greatly increases the click-through rate of advertisements.

According to statistics for a period of time, after changing the advertising model, the efficiency of advertising has increased by at least 100%. As the results of the whole May come to an end, the final data is that in this year, the friendbook company will be the first time

The company's executives who learned about the news at the senior meeting had already been superimposed to the point where they had become unparalleled, and Xia Ruxuan officially became the public idol of the entire company.

In the remaining June, he began to focus on his master's thesis for finance, and also gave himself a vacation during his spare time in the company. After all, he has been a little dazzled by the busyness over the past few months.

...Early June.

International Financial Analysis Class.

There is no difference from meeting old professor Charles for the first time two years ago. He is still so funny. Perhaps the only change is that his face becomes older... And for Xia Ruxuan, the change is two years.

The obscurity in the past and the reputation now are high, fortunately, Americans are not so strong in chasing celebrities.

Moreover, the fact that Xia Ruxuan became the CEO of Friendbook a year ago has caused quite a stir. This time it was just icing on the cake. For these master's students in finance, they may be more willing to observe and analyze the situation of Friendbook than pay attention to Xia Ruxuan, so the school

The environment did not make Xia Ruxuan unable to learn.

"Xia, wait for me." When the old professor Charles announced the end of get out of class, he lowered his head to sort out the things and saw a piece of material, but suddenly raised his head and thought of something to Xia Ruxuan.

Xia Ruxuan, who was sitting in the same place, nodded and said nothing, and the students around him did not care too much about this, and they all left the stairs classroom. In the end, only Xia Ruxuan and the old professor were left.

"Here." Charles staggered to Xia Ruxuan, and then reached out to hand him a piece of material. Xia Ruxuan took it and saw that it was his academic paper some time ago.

Charles stared at Xia Ruxuan, "I'm curious about how you thought of this. This is so wonderful, do you know? I also thought this way during this period, but I always thought that I was too sensitive, and you

The paper demonstrated my ideas and was even more mature... If I hadn't really known that you were my student, I would have thought that you were from which financial master you were. How did you consider that there might be a subprime mortgage crisis?

?”

Xia Ruxuan pondered for a moment, "Because I am not living in the United States, I have some thoughts about the credit situation in the United States now. What you taught me in class is that under the loose signature afford standard, excessive lending and secondary mortgages are

A very flooding situation. These are all characteristics of the mortgage bubble. Since 19**, the average yield of mbs issued by the US issuing mbs is more than 130 percentage points higher than the US 10-year Treasury bond yield, attracting many

People go to invest…”

Listening to Xia Ruxuan's slow silence, Charles listened carefully and nodded seriously, "I will analyze your ideas and post them to professional financial academic journals under our common names. Well, nothing is wrong...you go

Oh, by the way, congratulations to you as the CEO of the company, but the Internet economy is an inflated hype economy. I think the time is right, you can consider withdrawing... One hundred and eight billion, continue to push it up like this

It will be the birth of a bubble again.”

"I understand, I will consider it." Xia Ruxuan nodded and left. For him, life was different from two years ago. Two years ago, he only did some things according to the foresight. Now he

In two years of hard work, he has become a master's degree in financial engineering at Stanford, but because of this, he has considered more and more. The idea about the subprime mortgage crisis is completely analyzed based on existing data, but as for the old

The bubble of friendbook that the professor mentioned is not that serious. What's more, a company that is not listed will not be affected too much.

At night, Xia Ruxuan, who returned to the apartment, turned on the TV to watch the news, but was suddenly attracted by the headlines of a terrorist attack. The broadcaster on the TV said expressionlessly, "At 4:07 this afternoon,

An explosion occurred at the Kennedy International Airport in New York. The vehicle that exploded was the car of Mr. Alan Morelo, the chairman of Morelo Group. There were only two people in the car, Mr. Alan Morelo and the driver. This incident led to two people

Death, no one was injured. The New York police have been involved in this terrorist attack…”

At this moment, Xia Ruxuan's mind was blank, and he could hardly believe this fact... Alan Morelo... That somewhat cunning old guy died?!

This is too ridiculous! He was really killed by a terrorist attack at the airport?!

Xia Ruxuan was a little confused. I don’t know how long it took, but the phone in his pocket suddenly rang. He took it out and saw that it was a strange number. Xia Ruxuan took it in a daze and heard the man over there using a somewhat low and strange one.

The Chinese tone pronunciation, "Xia?"

"You are..." Xia Ruxuan was stunned, obviously not able to hear who it was.

"I am, Alan Alan Morelo." The male voice repeated in a low voice.
Chapter completed!